A data profile of the people who buy, follow and care about All-news radio in Spain — modelled from more than twelve digital signal sources. All-news radio has an estimated audience of 2,138,309 people in Spain.
All-news radio has an estimated audience of 2,138,309 people in Spain. 52.2% are female, 47.8% are male, average age 49.1. Top brand affinities: Isco, Segunda División, John Williams, IBEX 35, Hair removal.
Top brand affinities include Isco, Segunda División, John Williams, with strongest over-indexing on Isco (12.03× the country average).
Demographically, the All-news radio audience skews balanced with an average age of 49.1, and over-indexes on personality traits such as Community Orientation, Spirituality.
The typical All-news radio fan in Spain is balanced, around 49.1 years old, with strong Community Orientation tendencies and a notable affinity for Isco.
The key figures that characterise the All-news radio profile in Spain.
52.2% are female, 47.8% are male, average age 49.1.
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 49.1 |
| Estimated audience size | 2,138,309 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 9% | |
| 30-39 | 14% | |
| 40-49 | 25% | |
| 50+ | 48% |
of the worldwide All-news radio audience comes from Spain.
| Country | Share |
|---|---|
| United States | 36.5% |
| India | 8.3% |
| United Kingdom | 7.5% |
The strongest cross-interests of the All-news radio audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | John Williams | Music & Radio | 15.39× | ||
| 02 | Gillette (brand) | Beauty & Wellness | 14.72× | ||
| 03 | Isco | Sports | 12.03× | ||
| 04 | God in Islam | Politics & Society | 10.70× | ||
| 05 | Carbonated water | Food & Beverages | 8.38× | ||
| 06 | KISS-FM | Music & Radio | 7.31× | ||
| 07 | Tunisia | Travel & Leisure | 7.27× | ||
| 08 | Segunda División | Sports | 6.58× | ||
| 09 | Hair removal | Beauty & Wellness | 4.79× | ||
| 10 | Luxury yacht | Travel & Leisure | 4.01× | ||
| 11 | Waxing | Beauty & Wellness | 3.46× | ||
| 12 | Political science | Business & Career | 3.43× | ||
| 13 | YouTube Music | Internet & Social Media | 3.34× | ||
| 14 | Caixabank | Business & Career | 2.60× | ||
| 15 | IBEX 35 | Business & Career | 2.58× | ||
| 16 | Technology & Electronics | 1.89× | |||
| 17 | Banco Sabadell | Business & Career | 1.88× | ||
| 18 | Cadena SER | Music & Radio | 1.86× | ||
| 19 | Internet & Social Media | 1.85× | |||
| 20 | Bankinter | Business & Career | 1.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.71× | |
| Spirituality | BALANCE | 1.68× | |
| Need for Security | CONSERVATISM | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.65× | |
| DIY Mentality | THRILL | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for All-news radio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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