Rascasse Audience Intelligence

Mirjam Meinhardt Audience in Germany

A data profile of the people who buy, follow and care about Mirjam Meinhardt in Germany — modelled from more than twelve digital signal sources. Mirjam Meinhardt has an estimated audience of 842,833 people in Germany.

#80among TV personality in Germany#1151among Person in Germany#967in Movies & TV

The average Mirjam Meinhardt fan in Germany is 45.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Markus Lanz, Junge Freiheit, Petition, with strongest over-indexing on Markus Lanz (189.96× the country average).

Demographically, the Mirjam Meinhardt audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Mirjam Meinhardt fan in Germany is balanced, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for Markus Lanz.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mirjam Meinhardt profile in Germany.

Audience size
843K
in Germany
Gender
51.9%♀
48.1% male
Age
45.4
average years
Country rank
#7540
Person in Germany
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mirjam Meinhardt fans

51.9% are female, 48.1% are male, average age 45.4.

Fig. 02

Gender split

51.9%
Female
48.1%
Male
Demographic split for Mirjam Meinhardt audience in Germany
MetricValue
Female51.9%
Male48.1%
Average age45.4
Estimated audience size842,833
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Mirjam Meinhardt audience in Germany
Age bracketShare%
16-198%
20-2913%
30-3918%
40-4928%
50+33%
Fig. 04

Worldwide distribution

92.8%

of the worldwide Mirjam Meinhardt audience comes from Germany.

Worldwide audience distribution share by country for Mirjam Meinhardt
CountryShare
Germany92.8%
Austria1.9%
Switzerland1.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mirjam Meinhardt audience in Germany is strongest.

Fig. 05

Top regions by affinity

Mirjam Meinhardt fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~30K1.35×
02Brandenburg~30K1.25×
03Sachsen-Anhalt~30K1.20×
04Saarland~10K1.12×
05Rheinland-Pfalz~40K1.09×
06Niedersachsen~90K1.07×
07Mecklenburg-Vorpommern~20K1.07×
08Sachsen~40K1.02×
09Schleswig-Holstein~30K1.02×
10Nordrhein-Westfalen~200K0.99×
11Bayern~100K0.88×
12Hessen~50K0.88×
13Baden-Württemberg~90K0.85×
14Berlin~30K0.80×
15Bremen~5K0.73×
16Hamburg~10K0.72×
Fig. 06

Affinity by region

Affinity by region — Mirjam Meinhardt, Germany
0.72×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mirjam Meinhardt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mirjam Meinhardt audience
#·InterestCategoryAffinity×
01Markus LanzMovies & TV189.96×
02PetitionPolitics & Society16.86×
03Junge FreiheitNews8.83×
04Sahra WagenknechtPolitics & Society5.30×
05Dua LipaMusic & Radio4.78×
06Roland KaiserMusic & Radio4.13×
07Udo JürgensMusic & Radio4.05×
08SatireLiterature3.85×
09FocusNews3.77×
10Der TagesspiegelNews3.67×
11Political scienceBusiness & Career3.66×
12TagesschauMovies & TV3.58×
13FundraisingBusiness & Career3.53×
14ZDFMovies & TV3.38×
15Udo LindenbergMusic & Radio3.34×
16VolunteeringPolitics & Society2.94×
17NatureHome & Garden2.14×
18Müller (company)Food & Beverages2.02×
19PoliticsPolitics & Society1.89×
20FamilyKids & Family1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mirjam Meinhardt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mirjam Meinhardt audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.19×
Community OrientationOPEN1.80×
Need for SecurityCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mirjam Meinhardt audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.69×
Sports ActivityPOWER0.76×
Design AffinityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mirjam Meinhardt have in Germany?

Mirjam Meinhardt has an estimated audience of 842,833 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Mirjam Meinhardt fans?

51.9% of Mirjam Meinhardt fans are female, 48.1% are male, with an average age of 45.4 years.

03

Which brands do Mirjam Meinhardt fans like most?

Mirjam Meinhardt fans show strongest brand affinity for Markus Lanz (189.96×), Junge Freiheit (8.83×), and Petition (16.86×) over the country average.

04

Where do Mirjam Meinhardt fans live in Germany?

Mirjam Meinhardt fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Mirjam Meinhardt fans also like?

Beyond Mirjam Meinhardt itself, the audience over-indexes on Junge Freiheit (8.83×), Petition (16.86×), Tagesschau (3.58×), and ZDF (3.38×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV personality audiences in Germany

See Mirjam Meinhardt audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mirjam Meinhardt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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