Mom (TV series) Audience in Germany

Mom (TV series) has an estimated audience of 526,220 people in Germany. 80.8% are female, 19.2% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Loincloth, Rossmann, Home Office, Valhalla Rising (film), Goes.
The average Mom (TV series) fan in Germany is 39.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Loincloth, Rossmann, Home Office, with strongest over-indexing on Loincloth (20× the country average). Demographically, the Mom (TV series) audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Family Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Mom (TV series) fans
| Metric | Value |
|---|---|
| Female | 80.8% |
| Male | 19.2% |
| Average age | 39.3 |
| Estimated audience size | 526,220 |
Audience persona
The typical Mom (TV series) fan in Germany is more female, around 39.3 years old, with strong Family Orientation tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 87,359 | 0.76× |
| Hessen | 65,052 | 1.62× |
| Bayern | 63,121 | 0.75× |
| Baden-Württemberg | 52,756 | 0.73× |
| Niedersachsen | 37,373 | 0.73× |
| Sachsen | 31,317 | 1.21× |
| Berlin | 29,354 | 1.25× |
| Rheinland-Pfalz | 18,360 | 0.7× |
| Bremen | 16,241 | 3.61× |
| Schleswig-Holstein | 12,517 | 0.66× |
| Brandenburg | 11,450 | 0.7× |
| Hamburg | 10,018 | 0.84× |
| Thüringen | 9,386 | 0.7× |
| Mecklenburg-Vorpommern | 6,962 | 0.69× |
| Sachsen-Anhalt | 5,986 | 0.44× |
| Saarland | 3,890 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Rossmann | 2.37× | Shopping |
| Home Office | 2.73× | Business & Career |
| Valhalla Rising (film) | 20× | Movies & TV |
| Goes | 1.53× | Travel & Leisure |
| Hämatom | 29.58× | Music & Radio |
| Home Delivery | 3.78× | Food & Beverages |
| Kuopio | 20× | Travel & Leisure |
| Škoda Kodiaq | 2.74× | Cars & Mobility |
| Knauf Insulation | 15.91× | Business & Career |
| Saving | 1.8× | Business & Career |
| Paisley | 31.33× | Fashion & Accessoires |
| Stradivarius | 1.97× | Shopping |
| Jeremy Riddle | 61.5× | Music & Radio |
| Isola 2000 | 20× | Travel & Leisure |
| Kalidou Koulibaly | 20× | Sports |
| Figure painting (hobby) | 3.45× | Arts & Culture |
| Ipekyol | 3.46× | Shopping |
| Time (magazine) | 1.69× | News |
| Ireen Sheer | 2.34× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.59 |
| Creativity | OPEN | 1.34 |
| Individualism | JOY | 1.3 |
| Healthy Lifestyle | BALANCE | 1.27 |
| Sports Activity | POWER | 1.24 |
| LGBTQ+ Identity | OPEN | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.1% |
| India | 11.9% |
| Singapore | 6.8% |
See Mom (TV series) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
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- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Mom (TV series) have in Germany?
Mom (TV series) has an estimated audience of 526,220 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of Mom (TV series) fans?
80.8% of Mom (TV series) fans are female, 19.2% are male, with an average age of 39.3 years.
Which brands do Mom (TV series) fans like most?
Mom (TV series) fans show strongest brand affinity for Loincloth (20×), Rossmann (2.37×), and Home Office (2.73×) over the country average.
Where do Mom (TV series) fans live in Germany?
Mom (TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 87,359), Hessen (reach 65,052), and Bayern (reach 63,121). These three regions account for the largest share of the active audience.
What other brands do Mom (TV series) fans also like?
Beyond Mom (TV series) itself, the audience over-indexes on Rossmann (2.37×), Home Office (2.73×), Valhalla Rising (film) (20×), and Goes (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mom (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.