Need for Speed: Most Wanted (2012 video game) Audience in Germany
Need for Speed: Most Wanted (2012 video game) has an estimated audience of 275,798 people in Germany. 17.1% are female, 82.9% are male, average age 42.3. Top brand affinities: otoMoto.pl, Public Enemy, Dodge Charger (LX), The Elder Scrolls, LittleBigPlanet.
Top brand affinities include otoMoto.pl, Public Enemy, Dodge Charger (LX), with strongest over-indexing on otoMoto.pl (80.09× the country average). Demographically, the Need for Speed: Most Wanted (2012 video game) audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Category: Games · Type: Video / Board Game · Subtype: Racing
Demographics of Need for Speed: Most Wanted (2012 video game) fans
| Metric | Value |
|---|---|
| Female | 17.1% |
| Male | 82.9% |
| Average age | 42.3 |
| Estimated audience size | 275,798 |
Audience persona
The typical Need for Speed: Most Wanted (2012 video game) fan in Germany is more male, around 42.3 years old, with strong Extroversion tendencies and a notable affinity for otoMoto.pl.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| otoMoto.pl | 80.09× | Cars & Mobility |
| Public Enemy | 68.17× | Music & Radio |
| Dodge Charger (LX) | 18.29× | Cars & Mobility |
| The Elder Scrolls | 12× | Games |
| LittleBigPlanet | 60.69× | Games |
| Super Mario Galaxy | 35.2× | Games |
| Activision | 20× | Games |
| Ratatouille (film) | 8.53× | Movies & TV |
| Portal 2 | 33.95× | Games |
| Dodge Durango | 20× | Cars & Mobility |
| League of Legends | 4.13× | Games |
| Harry Potter | 1.58× | Movies & TV |
| Dodge Charger | 10.72× | Cars & Mobility |
| Mobile game | 2.76× | Games |
| Fallout (series) | 9.91× | Games |
| Final Fantasy | 6.54× | Games |
| Dodge Challenger | 9.89× | Cars & Mobility |
| Fortnite | 3.64× | Games |
| Counter-Strike: Global Offensive | 4.74× | Games |
| Elfen Lied | 20× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.31 |
| Early Adopter Mentality | POWER | 1.25 |
| Patriotism | CONSERVATISM | 1.24 |
| Risk Appetite | THRILL | 1.21 |
| Social Media Usage | JOY | 1.13 |
| Urban Lifestyle | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.7% |
| Germany | 13.1% |
| South Africa | 8.4% |
See Need for Speed: Most Wanted (2012 video game) audiences in other countries
- Need for Speed: Most Wanted (2012 video game) — United States
- Need for Speed: Most Wanted (2012 video game) — United Kingdom
- Need for Speed: Most Wanted (2012 video game) — France
- Need for Speed: Most Wanted (2012 video game) — Italy
- Need for Speed: Most Wanted (2012 video game) — Spain
- Need for Speed: Most Wanted (2012 video game) — Brazil
- Need for Speed: Most Wanted (2012 video game) — Japan
- Need for Speed: Most Wanted (2012 video game) — South Korea
- Need for Speed: Most Wanted (2012 video game) — India
More Racing audiences in Germany
- Mario Kart (649,257)
- Need for Speed (520,790)
- Sim racing (293,340)
- Project CARS (183,309)
- Gran Turismo (video game) (166,368)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Need for Speed: Most Wanted (2012 video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.