Rascasse Audience Intelligence

Neo-noir Audience in Germany

A data profile of the people who buy, follow and care about Neo-noir in Germany — modelled from more than twelve digital signal sources. Neo-noir has an estimated audience of 320,976 people in Germany.

#5942among Topic in Germany#2761in Movies & TV

The average Neo-noir fan in Germany is 33.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ryan Gosling, Robert Redford, Dexter (TV series), with strongest over-indexing on Ryan Gosling (22.97× the country average).

Demographically, the Neo-noir audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Neo-noir fan in Germany is more male, around 33.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Ryan Gosling.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neo-noir profile in Germany.

Audience size
321K
in Germany
Gender
32.5%♀
67.5% male
Age
33.0
average years
Country rank
#16510
Topic in Germany
Fig. 01

Search interest · 12-month trend

+44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Neo-noir fans

32.5% are female, 67.5% are male, average age 33.0.

Fig. 02

Gender split

32.5%
Female
67.5%
Male
Demographic split for Neo-noir audience in Germany
MetricValue
Female32.5%
Male67.5%
Average age33.0
Estimated audience size320,976
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Neo-noir audience in Germany
Age bracketShare%
16-1929%
20-2929%
30-3922%
40-4914%
50+6%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Neo-noir audience comes from Germany.

Worldwide audience distribution share by country for Neo-noir
CountryShare
United States38.8%
Italy4.9%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neo-noir audience in Germany is strongest.

Fig. 05

Top regions by affinity

Neo-noir fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~10K1.97×
02Schleswig-Holstein~20K1.33×
03Hessen~30K1.31×
04Nordrhein-Westfalen~80K1.20×
05Baden-Württemberg~50K1.19×
06Bayern~60K1.17×
07Rheinland-Pfalz~20K1.05×
08Berlin~20K1.05×
09Niedersachsen~30K1.00×
10Bremen~3K0.97×
11Saarland~3K0.88×
12Mecklenburg-Vorpommern~5K0.81×
13Brandenburg~8K0.76×
14Thüringen~6K0.76×
15Sachsen-Anhalt~6K0.75×
16Sachsen~10K0.68×
Fig. 06

Affinity by region

Affinity by region — Neo-noir, Germany
0.68×1.00×1.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neo-noir audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neo-noir audience
#·InterestCategoryAffinity×
01Ryan GoslingMovies & TV22.97×
02House of Cards (U.S. TV series)Movies & TV9.94×
03Robert RedfordMovies & TV7.04×
04Dexter (TV series)Movies & TV6.81×
05Sandra BullockMovies & TV6.27×
06Tom HardyMovies & TV5.12×
07Henry CavillMovies & TV5.05×
08Tom CruiseMovies & TV4.20×
09Ryan ReynoldsMovies & TV3.94×
10Non-alcoholic beverageFood & Beverages3.89×
11Brad PittMovies & TV3.73×
12Keanu ReevesMovies & TV3.42×
13The Lord of the RingsMovies & TV3.36×
14Internet celebrityInternet & Social Media2.99×
15Charlize TheronMovies & TV2.94×
16True DetectiveMovies & TV2.50×
17Public transportCars & Mobility2.16×
18Solar energyHome & Garden2.13×
19Online newspaperNews1.74×
20RedditInternet & Social Media1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neo-noir audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Neo-noir audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.73×
Early Adopter MentalityPOWER1.40×
IndividualismJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Neo-noir audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.47×
MindfulnessBALANCE0.53×
Price SensitivityPREMIUM0.54×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Neo-noir have in Germany?

Neo-noir has an estimated audience of 320,976 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Neo-noir fans?

32.5% of Neo-noir fans are female, 67.5% are male, with an average age of 33.0 years.

03

Which brands do Neo-noir fans like most?

Neo-noir fans show strongest brand affinity for Ryan Gosling (22.97×), Robert Redford (7.04×), and Dexter (TV series) (6.81×) over the country average.

04

Where do Neo-noir fans live in Germany?

Neo-noir fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Neo-noir fans also like?

Beyond Neo-noir itself, the audience over-indexes on Robert Redford (7.04×), Dexter (TV series) (6.81×), Sandra Bullock (6.27×), and Henry Cavill (5.05×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Neo-noir audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Neo-noir. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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