Rascasse Audience Intelligence

Neurexan Target Market in Germany

A data profile of the people who buy, follow and care about Neurexan in Germany — modelled from more than twelve digital signal sources. Neurexan has an estimated audience of 1,298,534 people in Germany.

#649among Brand in Germany#148in Health

The average Neurexan fan in Germany is 42.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Paul Schockemöhle, Homeopathy, Tagesschau, with strongest over-indexing on Paul Schockemöhle (19.02× the country average).

Demographically, the Neurexan audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Neurexan fan in Germany is more female, around 42.9 years old, with strong Mindfulness tendencies and a notable affinity for Paul Schockemöhle.

Category: Health · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neurexan profile in Germany.

Audience size
1.3M
in Germany
Gender
72.0%♀
28.0% male
Age
42.9
average years
Country rank
#5109
Brand in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Neurexan

72.0% are female, 28.0% are male, average age 42.9.

Fig. 02

Gender split

72.0%
Female
28.0%
Male
Demographic split for Neurexan audience in Germany
MetricValue
Female72.0%
Male28.0%
Average age42.9
Estimated audience size1,298,534
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Neurexan audience in Germany
Age bracketShare%
16-1911%
20-2915%
30-3922%
40-4930%
50+23%
Fig. 04

Worldwide distribution

54.9%

of the worldwide Neurexan audience comes from Germany.

Worldwide audience distribution share by country for Neurexan
CountryShare
Germany54.9%
Chile17.8%
Colombia9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neurexan audience in Germany is strongest.

Fig. 05

Top regions by affinity

Neurexan customers by region in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K1.13×
02Thüringen~40K1.13×
03Niedersachsen~100K1.11×
04Saarland~20K1.10×
05Sachsen~70K1.09×
06Rheinland-Pfalz~70K1.05×
07Mecklenburg-Vorpommern~30K1.04×
08Schleswig-Holstein~50K1.00×
09Brandenburg~40K1.00×
10Sachsen-Anhalt~30K0.99×
11Hessen~100K0.98×
12Bayern~200K0.95×
13Hamburg~30K0.94×
14Baden-Württemberg~200K0.89×
15Bremen~9K0.82×
16Berlin~50K0.78×
Fig. 06

Affinity by region

Affinity by region — Neurexan, Germany
0.78×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neurexan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neurexan audience
#·InterestCategoryAffinity×
01HomeopathyHealth22.53×
02Paul SchockemöhleSports19.02×
03Laurence FishburneMovies & TV12.44×
04Miranda CosgroveMovies & TV12.43×
05The Good, the Bad and the UglyMovies & TV12.15×
06Creedence Clearwater RevivalMusic & Radio11.20×
07Brie LarsonMovies & TV10.63×
08Burnout (psychology)Health10.00×
09NeurologyBusiness & Career8.67×
10Jack NicholsonMovies & TV7.98×
11Cameron DiazMovies & TV5.92×
12Alternative medicineBusiness & Career4.40×
13Preventive healthcareHealth3.76×
14FocusNews2.97×
15TagesschauMovies & TV2.70×
16Wetter.comHome & Garden2.56×
17Müller (company)Food & Beverages2.01×
18MedicineBusiness & Career1.98×
19Netto Marken-DiscountShopping1.64×
20NatureHome & Garden1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neurexan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Neurexan audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.30×
SpiritualityBALANCE1.86×
Healthy LifestyleBALANCE1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Neurexan audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.77×
Luxury OrientationPREMIUM0.86×
Social Media UsageJOY0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Neurexan's target market in Germany?

Neurexan's target market in Germany covers an estimated 1,298,534 people, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Neurexan customers?

72.0% of the Neurexan audience are female, 28.0% are male, with an average age of 42.9 years.

03

Which brands do Neurexan fans like most?

Neurexan fans show strongest brand affinity for Paul Schockemöhle (19.02×), Homeopathy (22.53×), and Tagesschau (2.7×) over the country average.

04

Where do Neurexan fans live in Germany?

Neurexan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Neurexan fans also like?

Beyond Neurexan itself, the audience over-indexes on Homeopathy (22.53×), Tagesschau (2.7×), Jack Nicholson (7.98×), and Neurology (8.67×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Neurexan audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Neurexan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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