Nondualism Audience in Germany

Nondualism has an estimated audience of 451,618 people in Germany. 72.1% are female, 27.9% are male, average age 40.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, KLIX (AM), Goes, Product design, Home Delivery.
The average Nondualism fan in Germany is 40.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, KLIX (AM), Goes, with strongest over-indexing on Israel (4.12× the country average). Demographically, the Nondualism audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Nondualism fans
| Metric | Value |
|---|---|
| Female | 72.1% |
| Male | 27.9% |
| Average age | 40.3 |
| Estimated audience size | 451,618 |
Audience persona
The typical Nondualism fan in Germany is more female, around 40.3 years old, with strong Mindfulness tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 70,445 | 0.71× |
| Bayern | 56,690 | 0.78× |
| Baden-Württemberg | 46,195 | 0.75× |
| Berlin | 39,854 | 1.97× |
| Hessen | 31,252 | 0.91× |
| Niedersachsen | 28,080 | 0.64× |
| Rheinland-Pfalz | 14,395 | 0.64× |
| Schleswig-Holstein | 12,329 | 0.76× |
| Sachsen | 12,121 | 0.55× |
| Thüringen | 10,495 | 0.91× |
| Sachsen-Anhalt | 10,192 | 0.87× |
| Brandenburg | 9,447 | 0.67× |
| Saarland | 9,336 | 1.68× |
| Mecklenburg-Vorpommern | 8,964 | 1.04× |
| Bremen | 8,745 | 2.26× |
| Hamburg | 8,636 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 4.12× | Travel & Leisure |
| KLIX (AM) | 5.31× | Music & Radio |
| Goes | 1.94× | Travel & Leisure |
| Product design | 2.06× | Business & Career |
| Home Delivery | 3.41× | Food & Beverages |
| Scratching post | 6.9× | Pets & Animals |
| Hormones: The Series | 9.56× | Movies & TV |
| Collectable | 1.59× | Kids & Family |
| Eco Friendly Living | 3.52× | Home & Garden |
| Commercial mortgage | 1.87× | Business & Career |
| myDealZ | 2.58× | Shopping |
| Este, Veneto | 2.16× | Travel & Leisure |
| JibJab | 9.47× | Internet & Social Media |
| Harvey Mudd College | 12.54× | Business & Career |
| Samanyolu Haber | 3.08× | Movies & TV |
| Esra Erol | 3.82× | Movies & TV |
| Cachorro | 2.39× | Pets & Animals |
| Chromebook | 4.34× | Technology & Electronics |
| Stay at Home Mum | 8.99× | Kids & Family |
| Wim Hof | 4.41× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.56 |
| Spirituality | BALANCE | 2.25 |
| Healthy Lifestyle | BALANCE | 1.87 |
| Sports Activity | POWER | 1.8 |
| Sustainability | BALANCE | 1.79 |
| Pet Ownership | JOY | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.3% |
| India | 5.9% |
| United Kingdom | 5.6% |
See Nondualism audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Nondualism have in Germany?
Nondualism has an estimated audience of 451,618 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Nondualism fans?
72.1% of Nondualism fans are female, 27.9% are male, with an average age of 40.3 years.
Which brands do Nondualism fans like most?
Nondualism fans show strongest brand affinity for Israel (4.12×), KLIX (AM) (5.31×), and Goes (1.94×) over the country average.
Where do Nondualism fans live in Germany?
Nondualism fans in Germany are most concentrated in Nordrhein-Westfalen (reach 70,445), Bayern (reach 56,690), and Baden-Württemberg (reach 46,195). These three regions account for the largest share of the active audience.
What other brands do Nondualism fans also like?
Beyond Nondualism itself, the audience over-indexes on KLIX (AM) (5.31×), Goes (1.94×), Product design (2.06×), and Home Delivery (3.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nondualism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.