Nonviolence Audience in Germany

Nonviolence has an estimated audience of 491,444 people in Germany. 62.8% are female, 37.2% are male, average age 42.8. Top brand affinities: Western Union, Satire, Cameron Diaz, Tagesschau, Real property.
Top brand affinities include Western Union, Satire, Cameron Diaz, with strongest over-indexing on Western Union (10.03× the country average). Demographically, the Nonviolence audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Spirituality, LGBTQ+ Identity.
Category: Politics & Society · Type: Topic
Demographics of Nonviolence fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 42.8 |
| Estimated audience size | 491,444 |
Audience persona
The typical Nonviolence fan in Germany is more female, around 42.8 years old, with strong Spirituality tendencies and a notable affinity for Western Union.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 10.03× | Business & Career |
| Satire | 8.81× | Literature |
| Cameron Diaz | 15.17× | Movies & TV |
| Tagesschau | 3.17× | Movies & TV |
| Real property | 6.28× | Home & Garden |
| Once upon a time | 20× | Movies & TV |
| Italo disco | 9.53× | Music & Radio |
| German television comedy | 5.87× | Movies & TV |
| Jeff Beck | 20× | Music & Radio |
| Firefox | 6.37× | Internet & Social Media |
| Pets | 1.76× | Pets & Animals |
| Jon Bon Jovi | 9.97× | Music & Radio |
| Jack White | 5.84× | Movies & TV |
| Do it yourself (DIY) | 2× | Home & Garden |
| Ryanair | 2.3× | Travel & Leisure |
| Vacation rental | 3.78× | Travel & Leisure |
| Patti Smith | 14.55× | Music & Radio |
| Tour de France | 4.95× | Sports |
| Grammarly | 20× | Business & Career |
| Rory Gallagher | 18.04× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.77 |
| LGBTQ+ Identity | OPEN | 1.71 |
| Mindfulness | BALANCE | 1.69 |
| Healthy Lifestyle | BALANCE | 1.66 |
| Pet Ownership | JOY | 1.55 |
| Sports Activity | POWER | 1.53 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.3% |
| Italy | 6.9% |
| Brazil | 6.4% |
See Nonviolence audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nonviolence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.