Oregon Audience in Germany
Oregon has an estimated audience of 253,182 people in Germany. 49.8% are female, 50.2% are male, average age 37.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, HomeExchange.com, Hormones: The Series, Jericho Rosales, Goes.
The average Oregon fan in Germany is 37.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, HomeExchange.com, Hormones: The Series, with strongest over-indexing on Israel (11.38× the country average). Demographically, the Oregon audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Design Affinity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Oregon fans
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 37.0 |
| Estimated audience size | 253,182 |
Audience persona
The typical Oregon fan in Germany is balanced, around 37.0 years old, with strong Design Affinity tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,333 | 1.03× |
| Bayern | 46,678 | 1.15× |
| Baden-Württemberg | 37,442 | 1.08× |
| Niedersachsen | 26,286 | 1.07× |
| Hessen | 24,407 | 1.27× |
| Rheinland-Pfalz | 13,362 | 1.05× |
| Berlin | 12,666 | 1.12× |
| Sachsen | 12,213 | 0.98× |
| Schleswig-Holstein | 9,348 | 1.03× |
| Brandenburg | 7,968 | 1.01× |
| Thüringen | 6,296 | 0.98× |
| Hamburg | 5,771 | 1.01× |
| Sachsen-Anhalt | 5,094 | 0.78× |
| Mecklenburg-Vorpommern | 4,382 | 0.91× |
| Bremen | 2,074 | 0.96× |
| Saarland | 1,791 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 11.38× | Travel & Leisure |
| HomeExchange.com | 17.65× | Travel & Leisure |
| Hormones: The Series | 17.93× | Movies & TV |
| Jericho Rosales | 80.56× | Movies & TV |
| Goes | 1.68× | Travel & Leisure |
| Wedgwood | 20× | Home & Garden |
| Neon Genesis Evangelion (manga) | 8.26× | Literature |
| Gil Ofarim | 1.55× | Music & Radio |
| Progressive rock | 1.79× | Music & Radio |
| Corona (band) | 2.77× | Music & Radio |
| Information sensitivity | 5.69× | Technology & Electronics |
| Jacob Tremblay | 5.12× | Movies & TV |
| Wim Hof | 6.76× | Sports |
| JibJab | 13.01× | Internet & Social Media |
| Christmas Gift | 1.66× | Kids & Family |
| Esra Erol | 5.33× | Movies & TV |
| Hudson, New York | 5.59× | Travel & Leisure |
| Craiova | 6.97× | Travel & Leisure |
| Istanbul Aydın University | 12.77× | Business & Career |
| Este, Veneto | 2.05× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.84 |
| Travelling | THRILL | 1.76 |
| Extroversion | THRILL | 1.69 |
| Pet Ownership | JOY | 1.56 |
| Career Orientation | POWER | 1.52 |
| Risk Appetite | THRILL | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 74.5% |
| Canada | 2.2% |
| Italy | 2.0% |
See Oregon audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Oregon have in Germany?
Oregon has an estimated audience of 253,182 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Oregon fans?
49.8% of Oregon fans are female, 50.2% are male, with an average age of 37.0 years.
Which brands do Oregon fans like most?
Oregon fans show strongest brand affinity for Israel (11.38×), HomeExchange.com (17.65×), and Hormones: The Series (17.93×) over the country average.
Where do Oregon fans live in Germany?
Oregon fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,333), Bayern (reach 46,678), and Baden-Württemberg (reach 37,442). These three regions account for the largest share of the active audience.
What other brands do Oregon fans also like?
Beyond Oregon itself, the audience over-indexes on HomeExchange.com (17.65×), Hormones: The Series (17.93×), Jericho Rosales (80.56×), and Goes (1.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Oregon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.