Plan B (musician) Audience in Germany

Plan B (musician) has an estimated audience of 192,421 people in Germany. Top regions: Nordrhein-Westfalen, Rheinland-Pfalz, Niedersachsen. Top brand affinities: Handmade Gifts, Glenn Hughes, Progressive rock, Pleural effusion, Kumanovo.
Plan B (musician) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Handmade Gifts. The audience is concentrated in Nordrhein-Westfalen, Rheinland-Pfalz, Niedersachsen. Top brand affinities include Handmade Gifts, Glenn Hughes, Progressive rock, with strongest over-indexing on Handmade Gifts (4.05× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Plan B (musician) fans
| Metric | Value |
|---|---|
| Estimated audience size | 192,421 |
Audience persona
The typical Plan B (musician) fan in Germany shows strong Luxury Orientation tendencies and a notable affinity for Handmade Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 69,260 | 0.89× |
| Rheinland-Pfalz | 42,823 | 2.4× |
| Niedersachsen | 42,165 | 1.22× |
| Baden-Württemberg | 34,589 | 0.71× |
| Bayern | 30,757 | 0.54× |
| Sachsen | 26,278 | 1.51× |
| Berlin | 26,253 | 1.65× |
| Hessen | 22,387 | 0.83× |
| Schleswig-Holstein | 10,757 | 0.84× |
| Brandenburg | 6,919 | 0.63× |
| Hamburg | 6,700 | 0.83× |
| Saarland | 6,118 | 1.4× |
| Thüringen | 4,970 | 0.55× |
| Mecklenburg-Vorpommern | 4,627 | 0.68× |
| Bremen | 3,138 | 1.03× |
| Sachsen-Anhalt | 2,706 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Handmade Gifts | 4.05× | Kids & Family |
| Glenn Hughes | 11.34× | Music & Radio |
| Progressive rock | 1.55× | Music & Radio |
| Pleural effusion | 3.19× | Health |
| Kumanovo | 11.27× | Travel & Leisure |
| Whataburger | 4.83× | Food & Beverages |
| myDealZ | 2.3× | Shopping |
| Home Delivery | 1.98× | Food & Beverages |
| Phil Campbell (musician) | 3.45× | Music & Radio |
| Ireen Sheer | 1.89× | Music & Radio |
| Esra Erol | 3.61× | Movies & TV |
| Este, Veneto | 1.55× | Travel & Leisure |
| Loincloth | 1.72× | Fashion & Accessoires |
| International Facility Management Association | 12.79× | Business & Career |
| Jaguar F-Pace | 3.26× | Cars & Mobility |
| Fantasy Earth: Zero | 3.06× | Games |
| Inlay (guitar) | 3.36× | Music & Radio |
| Volvo V60 | 2.16× | Cars & Mobility |
| Oliver Kahn | 1.64× | Sports |
| Headhunters (film) | 2.1× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.25 |
| Individualism | JOY | 1.24 |
| Price Sensitivity | PREMIUM | 1.23 |
| Sports Activity | POWER | 1.2 |
| Indulgence | JOY | 1.19 |
| Patriotism | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.1% |
| India | 6.7% |
| Canada | 4.3% |
See Plan B (musician) audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Plan B (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.