Porsche 928 Audience in Germany
Porsche 928 has an estimated audience of 236,176 people in Germany. 20.0% are female, 80.0% are male, average age 47.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Porsche 914, Porsche Carrera, Alpine A310, Porsche 912, Porsche 356.
The average Porsche 928 fan in Germany is 47.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Porsche 914, Porsche Carrera, Alpine A310, with strongest over-indexing on Porsche 914 (110.41× the country average). Demographically, the Porsche 928 audience skews more male with an average age of 47.4, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Porsche 928 fans
| Metric | Value |
|---|---|
| Female | 20.0% |
| Male | 80.0% |
| Average age | 47.4 |
| Estimated audience size | 236,176 |
Audience persona
The typical Porsche 928 fan in Germany is more male, around 47.4 years old, with strong Patriotism tendencies and a notable affinity for Porsche 914.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 58,569 | 1.13× |
| Bayern | 49,114 | 1.29× |
| Baden-Württemberg | 43,889 | 1.36× |
| Niedersachsen | 24,541 | 1.07× |
| Hessen | 21,873 | 1.22× |
| Rheinland-Pfalz | 13,495 | 1.14× |
| Sachsen | 11,108 | 0.96× |
| Berlin | 9,915 | 0.94× |
| Schleswig-Holstein | 8,198 | 0.97× |
| Hamburg | 6,919 | 1.3× |
| Brandenburg | 6,728 | 0.92× |
| Thüringen | 4,675 | 0.78× |
| Sachsen-Anhalt | 4,585 | 0.75× |
| Mecklenburg-Vorpommern | 2,731 | 0.61× |
| Saarland | 2,542 | 0.88× |
| Bremen | 1,409 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Porsche 914 | 110.41× | Cars & Mobility |
| Porsche Carrera | 141.96× | Cars & Mobility |
| Alpine A310 | 130.37× | Cars & Mobility |
| Porsche 912 | 124.57× | Cars & Mobility |
| Porsche 356 | 79.95× | Cars & Mobility |
| Opel Manta | 54.1× | Cars & Mobility |
| Porsche 918 | 87.77× | Cars & Mobility |
| Porsche 930 | 75.84× | Cars & Mobility |
| Porsche 924 | 68.21× | Cars & Mobility |
| Porsche in motorsport | 55.69× | Sports |
| Antique car | 13.13× | Cars & Mobility |
| Porsche Macan | 28.83× | Cars & Mobility |
| Fiat 500 (2007) | 18.5× | Cars & Mobility |
| Opel Kadett | 41.53× | Cars & Mobility |
| Porsche 959 | 55.95× | Cars & Mobility |
| Porsche RS Spyder | 115.71× | Cars & Mobility |
| Lotus Europa | 91.14× | Cars & Mobility |
| Mercedes-Benz 500E | 79.96× | Cars & Mobility |
| Porsche Cayenne | 19.35× | Cars & Mobility |
| Porsche 993 | 54.3× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.85 |
| Risk Appetite | THRILL | 1.72 |
| Luxury Orientation | PREMIUM | 1.72 |
| Early Adopter Mentality | POWER | 1.64 |
| Need for Security | CONSERVATISM | 1.52 |
| Sports Activity | POWER | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.4% |
| Germany | 17.3% |
| United Kingdom | 6.1% |
See Porsche 928 audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Porsche 928 have in Germany?
Porsche 928 has an estimated audience of 236,176 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Porsche 928 fans?
20.0% of Porsche 928 fans are female, 80.0% are male, with an average age of 47.4 years.
Which brands do Porsche 928 fans like most?
Porsche 928 fans show strongest brand affinity for Porsche 914 (110.41×), Porsche Carrera (141.96×), and Alpine A310 (130.37×) over the country average.
Where do Porsche 928 fans live in Germany?
Porsche 928 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 58,569), Bayern (reach 49,114), and Baden-Württemberg (reach 43,889). These three regions account for the largest share of the active audience.
What other brands do Porsche 928 fans also like?
Beyond Porsche 928 itself, the audience over-indexes on Porsche Carrera (141.96×), Alpine A310 (130.37×), Porsche 912 (124.57×), and Porsche 356 (79.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Porsche 928. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.