Punjab, Pakistan Audience in Germany

Punjab, Pakistan logo

Punjab, Pakistan has an estimated audience of 365,916 people in Germany. 36.7% are female, 63.3% are male, average age 28.5. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Call option, Chorzów, Jeepney, Gil Ofarim, Livingstone, Zambia.

The average Punjab, Pakistan fan in Germany is 28.5 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Call option, Chorzów, Jeepney, with strongest over-indexing on Call option (52.26× the country average). Demographically, the Punjab, Pakistan audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Urban Lifestyle, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Punjab, Pakistan fans

Demographic split for Punjab, Pakistan audience in Germany
MetricValue
Female36.7%
Male63.3%
Average age28.5
Estimated audience size365,916

Audience persona

The typical Punjab, Pakistan fan in Germany is more male, around 28.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Call option.

Top regions in Germany

Top regions ranked by reach for Punjab, Pakistan in Germany
RegionReachAffinity
Hessen91,3473.28×
Nordrhein-Westfalen71,5560.89×
Baden-Württemberg49,3690.99×
Bayern47,7600.81×
Berlin25,1821.54×
Niedersachsen21,5060.61×
Sachsen13,2760.74×
Rheinland-Pfalz11,3450.62×
Hamburg7,9370.96×
Schleswig-Holstein7,3710.56×
Brandenburg7,2010.63×
Thüringen5,8940.63×
Bremen4,9121.57×
Sachsen-Anhalt4,9070.52×
Saarland4,6481.03×
Mecklenburg-Vorpommern4,3160.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Punjab, Pakistan audience
BrandAffinityCategory
Call option52.26×Business & Career
Chorzów41.63×Travel & Leisure
Jeepney29.71×Cars & Mobility
Gil Ofarim2.01×Music & Radio
Livingstone, Zambia25.63×Travel & Leisure
CAC 401.78×Business & Career
Corona (band)2.96×Music & Radio
Sonic hedgehog23.92×Games
Google Home5.52×Technology & Electronics
Cachorro3.22×Pets & Animals
Geothermal heating4.58×Home & Garden
Eindhoven1.9×Travel & Leisure
Kendra Scott10.68×Fashion & Accessoires
Jaguar F-Pace5.26×Cars & Mobility
Home Delivery2.12×Food & Beverages
Scorpio (comics)9.02×Literature
Este, Veneto1.79×Travel & Leisure
Elīna Garanča5.11×Music & Radio
Geotourism10.84×Travel & Leisure
Newborn screening5.24×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Punjab, Pakistan audience
TraitClusterScore
Urban LifestyleOPEN1.65
TravellingTHRILL1.55
SpiritualityBALANCE1.49
Risk AppetiteTHRILL1.36
Social Media UsageJOY1.22
MindfulnessBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for Punjab, Pakistan
CountryShare
United States19.4%
Pakistan18.3%
India17.8%

See Punjab, Pakistan audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Punjab, Pakistan have in Germany?

Punjab, Pakistan has an estimated audience of 365,916 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.

What is the gender split and age of Punjab, Pakistan fans?

36.7% of Punjab, Pakistan fans are female, 63.3% are male, with an average age of 28.5 years.

Which brands do Punjab, Pakistan fans like most?

Punjab, Pakistan fans show strongest brand affinity for Call option (52.26×), Chorzów (41.63×), and Jeepney (29.71×) over the country average.

Where do Punjab, Pakistan fans live in Germany?

Punjab, Pakistan fans in Germany are most concentrated in Hessen (reach 91,347), Nordrhein-Westfalen (reach 71,556), and Baden-Württemberg (reach 49,369). These three regions account for the largest share of the active audience.

What other brands do Punjab, Pakistan fans also like?

Beyond Punjab, Pakistan itself, the audience over-indexes on Chorzów (41.63×), Jeepney (29.71×), Gil Ofarim (2.01×), and Livingstone, Zambia (25.63×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Punjab, Pakistan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.