Turkish television drama Audience in Germany
A data profile of the people who buy, follow and care about Turkish television drama in Germany — modelled from more than twelve digital signal sources. Turkish television drama has an estimated audience of 233,495 people in Germany.
The average Turkish television drama fan in Germany is 36.4 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include Plus (telecommunications Poland), Emilia (Bulgarian singer), Turkish folk music, with strongest over-indexing on Plus (telecommunications Poland) (93.3× the country average).
Demographically, the Turkish television drama audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Travelling, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Turkish television drama fan in Germany is more female, around 36.4 years old, with strong Travelling tendencies and a notable affinity for Plus (telecommunications Poland).
At a glance
The key figures that characterise the Turkish television drama profile in Germany.
Search interest · 12-month trend
Demographics of Turkish television drama fans
58.8% are female, 41.2% are male, average age 36.4.
Gender split
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 36.4 |
| Estimated audience size | 233,495 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 11% |
Worldwide distribution
of the worldwide Turkish television drama audience comes from Germany.
| Country | Share |
|---|---|
| Turkey | 17.2% |
| Saudi Arabia | 8.4% |
| Algeria | 5.9% |
Geography
Where the Turkish television drama audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~8K | 1.31× | |
| 02 | Mecklenburg-Vorpommern | ~5K | 1.15× | |
| 03 | Schleswig-Holstein | ~9K | 1.13× | |
| 04 | Brandenburg | ~8K | 1.11× | |
| 05 | Niedersachsen | ~30K | 1.10× | |
| 06 | Saarland | ~3K | 1.08× | |
| 07 | Nordrhein-Westfalen | ~50K | 1.06× | |
| 08 | Rheinland-Pfalz | ~10K | 1.04× | |
| 09 | Sachsen | ~10K | 1.02× | |
| 10 | Thüringen | ~6K | 1.00× | |
| 11 | Bremen | ~2K | 0.95× | |
| 12 | Hamburg | ~5K | 0.94× | |
| 13 | Berlin | ~9K | 0.86× | |
| 14 | Bayern | ~30K | 0.80× | |
| 15 | Hessen | ~10K | 0.80× | |
| 16 | Baden-Württemberg | ~20K | 0.74× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Turkish television drama audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Emilia (Bulgarian singer) | Music & Radio | 97.03× | ||
| 02 | Plus (telecommunications Poland) | Technology & Electronics | 93.30× | ||
| 03 | Kenan Doğulu | Music & Radio | 74.06× | ||
| 04 | Grand Bazaar, Istanbul | Travel & Leisure | 62.76× | ||
| 05 | Posta (newspaper) | News | 62.18× | ||
| 06 | Kıvanç Tatlıtuğ | Movies & TV | 58.87× | ||
| 07 | Turkish folk music | Music & Radio | 42.82× | ||
| 08 | OpenTable | Food & Beverages | 39.20× | ||
| 09 | Burak Özçivit | Fashion & Accessoires | 33.17× | ||
| 10 | Edin Džeko | Sports | 26.66× | ||
| 11 | Dowry | Kids & Family | 19.98× | ||
| 12 | Bursa | Travel & Leisure | 18.08× | ||
| 13 | Star TV (Turkey) | Movies & TV | 15.83× | ||
| 14 | Turkish Airlines | Travel & Leisure | 12.05× | ||
| 15 | Fenerbahçe Men's Basketball | Sports | 11.89× | ||
| 16 | Zadar | Travel & Leisure | 10.85× | ||
| 17 | Uber | Cars & Mobility | 10.82× | ||
| 18 | EasyJet | Travel & Leisure | 9.91× | ||
| 19 | SunExpress | Travel & Leisure | 7.60× | ||
| 20 | Freeware | Technology & Electronics | 6.27× |
Personality of the Turkish television drama audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 4.03× | |
| Urban Lifestyle | OPEN | 3.19× | |
| Indulgence | JOY | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.86× | |
| Pet Ownership | JOY | 0.90× | |
| Sports Activity | POWER | 0.93× |
Frequently asked questions
How many fans does Turkish television drama have in Germany?
Turkish television drama has an estimated audience of 233,495 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Turkish television drama fans?
58.8% of Turkish television drama fans are female, 41.2% are male, with an average age of 36.4 years.
Which brands do Turkish television drama fans like most?
Turkish television drama fans show strongest brand affinity for Plus (telecommunications Poland) (93.3×), Emilia (Bulgarian singer) (97.03×), and Turkish folk music (42.82×) over the country average.
Where do Turkish television drama fans live in Germany?
Turkish television drama fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Niedersachsen (reach ~30K). These three regions account for the largest share of the active audience.
What other brands do Turkish television drama fans also like?
Beyond Turkish television drama itself, the audience over-indexes on Emilia (Bulgarian singer) (97.03×), Turkish folk music (42.82×), Grand Bazaar, Istanbul (62.76×), and Kıvanç Tatlıtuğ (58.87×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Turkish television drama audiences in other countries
- Turkish television drama — United States
- Turkish television drama — United Kingdom
- Turkish television drama — France
- Turkish television drama — Italy
- Turkish television drama — Spain
- Turkish television drama — Brazil
- Turkish television drama — Japan
- Turkish television drama — South Korea
- Turkish television drama — India
- Turkish television drama — Canada
- Turkish television drama — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for Turkish television drama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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