A data profile of the people who buy, follow and care about Turkish folk music in Germany — modelled from more than twelve digital signal sources. Turkish folk music has an estimated audience of 481,586 people in Germany.
The average Turkish folk music fan in Germany is 40.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Sparkasse, Lieferando.de, Google News, with strongest over-indexing on Sparkasse (5.49× the country average).
Demographically, the Turkish folk music audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Travelling, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Turkish folk music fan in Germany is balanced, around 40.8 years old, with strong Travelling tendencies and a notable affinity for Sparkasse.
The key figures that characterise the Turkish folk music profile in Germany.
51.4% are female, 48.6% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 40.8 |
| Estimated audience size | 481,586 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 19% | |
| 30-39 | 25% | |
| 40-49 | 29% | |
| 50+ | 15% |
of the worldwide Turkish folk music audience comes from Germany.
| Country | Share |
|---|---|
| Turkey | 55.3% |
| Germany | 23.2% |
| United States | 2.9% |
Where the Turkish folk music audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~6K | 1.42× | |
| 02 | Saarland | ~7K | 1.23× | |
| 03 | Mecklenburg-Vorpommern | ~10K | 1.10× | |
| 04 | Sachsen-Anhalt | ~10K | 1.08× | |
| 05 | Thüringen | ~10K | 1.06× | |
| 06 | Brandenburg | ~10K | 0.99× | |
| 07 | Schleswig-Holstein | ~20K | 0.95× | |
| 08 | Hamburg | ~10K | 0.95× | |
| 09 | Rheinland-Pfalz | ~20K | 0.93× | |
| 10 | Sachsen | ~20K | 0.92× | |
| 11 | Berlin | ~20K | 0.90× | |
| 12 | Niedersachsen | ~40K | 0.86× | |
| 13 | Hessen | ~30K | 0.86× | |
| 14 | Baden-Württemberg | ~50K | 0.83× | |
| 15 | Bayern | ~60K | 0.79× | |
| 16 | Nordrhein-Westfalen | ~80K | 0.77× |
The strongest cross-interests of the Turkish folk music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Google News | News | 5.77× | ||
| 02 | Sparkasse | Business & Career | 5.49× | ||
| 03 | Lieferando.de | Food & Beverages | 3.75× | ||
| 04 | AutoScout24 | Cars & Mobility | 2.37× | ||
| 05 | Women's clothing | Fashion & Accessoires | 2.20× | ||
| 06 | IKEA | Home & Garden | 2.00× | ||
| 07 | Clothing | Fashion & Accessoires | 1.85× | ||
| 08 | Germany | Travel & Leisure | 1.73× | ||
| 09 | Online shopping | Shopping | 1.69× | ||
| 10 | Shopping | Shopping | 1.63× | ||
| 11 | Food and drink | Food & Beverages | 1.60× | ||
| 12 | Entertainment | Movies & TV | 1.60× | ||
| 13 | Food | Food & Beverages | 1.58× | ||
| 14 | Consumer electronics | Technology & Electronics | 1.58× | ||
| 15 | Sports | Sports | 1.56× | ||
| 16 | Vehicles | Cars & Mobility | 1.55× | ||
| 17 | Reading | Literature | 1.54× | ||
| 18 | Arts and music | Arts & Culture | 1.53× | ||
| 19 | FC Bayern Munich | Sports | 1.52× | ||
| 20 | Business and industry | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.83× | |
| Quality Awareness | PREMIUM | 1.73× | |
| Design Affinity | PREMIUM | 1.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.18× | |
| Patriotism | CONSERVATISM | 1.20× | |
| Early Adopter Mentality | POWER | 1.22× |
Turkish folk music has an estimated audience of 481,586 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
51.4% of Turkish folk music fans are female, 48.6% are male, with an average age of 40.8 years.
Turkish folk music fans show strongest brand affinity for Sparkasse (5.49×), Lieferando.de (3.75×), and Google News (5.77×) over the country average.
Turkish folk music fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Turkish folk music itself, the audience over-indexes on Lieferando.de (3.75×), Google News (5.77×), Clothing (1.85×), and Germany (1.73×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Turkish folk music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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