A data profile of the people who buy, follow and care about University of Düsseldorf in Germany — modelled from more than twelve digital signal sources. University of Düsseldorf has an estimated audience of 452,221 people in Germany.
The average University of Düsseldorf fan in Germany is 34.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Eurovision Song Contest, North Rhine-Westphalia, Düsseldorf, with strongest over-indexing on Eurovision Song Contest (9.67× the country average).
Demographically, the University of Düsseldorf audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Price Sensitivity, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical University of Düsseldorf fan in Germany is more female, around 34.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Eurovision Song Contest.
The key figures that characterise the University of Düsseldorf profile in Germany.
55.2% are female, 44.8% are male, average age 34.8.
| Metric | Value |
|---|---|
| Female | 55.2% |
| Male | 44.8% |
| Average age | 34.8 |
| Estimated audience size | 452,221 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 14% |
of the worldwide University of Düsseldorf audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 64.2% |
| Poland | 4.4% |
| United States | 3.7% |
Where the University of Düsseldorf audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~300K | 10.15× | |
| 02 | Bremen | ~3K | 0.84× | |
| 03 | Hessen | ~20K | 0.71× | |
| 04 | Saarland | ~4K | 0.71× | |
| 05 | Rheinland-Pfalz | ~20K | 0.70× | |
| 06 | Berlin | ~10K | 0.64× | |
| 07 | Hamburg | ~6K | 0.63× | |
| 08 | Niedersachsen | ~30K | 0.61× | |
| 09 | Sachsen-Anhalt | ~7K | 0.60× | |
| 10 | Thüringen | ~7K | 0.60× | |
| 11 | Mecklenburg-Vorpommern | ~5K | 0.59× | |
| 12 | Brandenburg | ~8K | 0.54× | |
| 13 | Schleswig-Holstein | ~8K | 0.51× | |
| 14 | Sachsen | ~10K | 0.49× | |
| 15 | Baden-Württemberg | ~30K | 0.48× | |
| 16 | Bayern | ~30K | 0.44× |
The strongest cross-interests of the University of Düsseldorf audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jasprit Bumrah | Sports | 67.54× | ||
| 02 | Eurovision Song Contest | Music & Radio | 9.67× | ||
| 03 | PSD Bank Dome | Business & Career | 9.07× | ||
| 04 | Humboldt University of Berlin | Business & Career | 7.23× | ||
| 05 | Düsseldorf | Travel & Leisure | 3.84× | ||
| 06 | North Rhine-Westphalia | Travel & Leisure | 3.83× | ||
| 07 | Discount stores | Shopping | 1.88× | ||
| 08 | Shoes | Fashion & Accessoires | 1.79× | ||
| 09 | Business | Business & Career | 1.74× | ||
| 10 | Automobiles | Cars & Mobility | 1.70× | ||
| 11 | Family | Kids & Family | 1.69× | ||
| 12 | Online shopping | Shopping | 1.68× | ||
| 13 | Fitness and wellness | Sports | 1.67× | ||
| 14 | Physical fitness | Sports | 1.66× | ||
| 15 | Shopping | Shopping | 1.64× | ||
| 16 | Design | Home & Garden | 1.64× | ||
| 17 | Beauty | Beauty & Wellness | 1.64× | ||
| 18 | Tagesschau | Movies & TV | 1.64× | ||
| 19 | dB’s | Music & Radio | 1.58× | ||
| 20 | YouTube | Movies & TV | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.63× | |
| Creativity | OPEN | 1.52× | |
| Extroversion | THRILL | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.91× | |
| Healthy Lifestyle | BALANCE | 0.97× | |
| Risk Appetite | THRILL | 0.98× |
University of Düsseldorf has an estimated audience of 452,221 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
55.2% of University of Düsseldorf fans are female, 44.8% are male, with an average age of 34.8 years.
University of Düsseldorf fans show strongest brand affinity for Eurovision Song Contest (9.67×), North Rhine-Westphalia (3.83×), and Düsseldorf (3.84×) over the country average.
University of Düsseldorf fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~30K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond University of Düsseldorf itself, the audience over-indexes on North Rhine-Westphalia (3.83×), Düsseldorf (3.84×), dB’s (1.58×), and Jasprit Bumrah (67.54×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for University of Düsseldorf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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