University of Düsseldorf Audience in Germany

University of Düsseldorf logo

University of Düsseldorf has an estimated audience of 452,221 people in Germany. 55.2% are female, 44.8% are male, average age 34.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Eurovision Song Contest, North Rhine-Westphalia, Düsseldorf, Jasprit Bumrah, Shopping.

The average University of Düsseldorf fan in Germany is 34.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Eurovision Song Contest, North Rhine-Westphalia, Düsseldorf, with strongest over-indexing on Eurovision Song Contest (9.67× the country average). Demographically, the University of Düsseldorf audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of University of Düsseldorf fans

Demographic split for University of Düsseldorf audience in Germany
MetricValue
Female55.2%
Male44.8%
Average age34.8
Estimated audience size452,221

Audience persona

The typical University of Düsseldorf fan in Germany is more female, around 34.8 years old, with strong Design Affinity tendencies and a notable affinity for Eurovision Song Contest.

Top regions in Germany

Top regions ranked by reach for University of Düsseldorf in Germany
RegionReachAffinity
Nordrhein-Westfalen339,1666.75×
Bayern38,6660.53×
Baden-Württemberg35,7570.58×
Niedersachsen32,2160.73×
Hessen30,6840.89×
Rheinland-Pfalz18,7860.83×
Berlin15,8730.79×
Sachsen10,8850.49×
Schleswig-Holstein7,5460.46×
Hamburg7,3310.72×
Sachsen-Anhalt6,2120.53×
Brandenburg6,1600.44×
Thüringen6,1280.53×
Saarland3,4180.62×
Mecklenburg-Vorpommern3,2090.37×
Bremen2,8700.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for University of Düsseldorf audience
BrandAffinityCategory
Eurovision Song Contest9.67×Music & Radio
North Rhine-Westphalia3.83×Travel & Leisure
Düsseldorf3.84×Travel & Leisure
Jasprit Bumrah67.54×Sports
Shopping1.64×Shopping
Online shopping1.68×Shopping
Design1.64×Home & Garden
Business1.74×Business & Career
Discount stores1.88×Shopping
Humboldt University of Berlin7.23×Business & Career
Beauty1.64×Beauty & Wellness
Fitness and wellness1.67×Sports
Tagesschau1.64×Movies & TV
Physical fitness1.66×Sports
Shoes1.79×Fashion & Accessoires
Family1.69×Kids & Family
Automobiles1.7×Cars & Mobility
YouTube1.57×Movies & TV
Instagram1.51×Internet & Social Media
Cooking1.6×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by University of Düsseldorf audience
TraitClusterScore
Design AffinityPREMIUM1.48
IndulgenceJOY1.41
Price SensitivityPREMIUM1.41
Community OrientationOPEN1.33
LGBTQ+ IdentityOPEN1.23
Luxury OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for University of Düsseldorf
CountryShare
Germany64.3%
Poland4.4%
United States3.7%

See University of Düsseldorf audiences in other countries

More University audiences in Germany

Frequently asked questions

How many fans does University of Düsseldorf have in Germany?

University of Düsseldorf has an estimated audience of 452,221 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of University of Düsseldorf fans?

55.2% of University of Düsseldorf fans are female, 44.8% are male, with an average age of 34.8 years.

Which brands do University of Düsseldorf fans like most?

University of Düsseldorf fans show strongest brand affinity for Eurovision Song Contest (9.67×), North Rhine-Westphalia (3.83×), and Düsseldorf (3.84×) over the country average.

Where do University of Düsseldorf fans live in Germany?

University of Düsseldorf fans in Germany are most concentrated in Nordrhein-Westfalen (reach 339,166), Bayern (reach 38,666), and Baden-Württemberg (reach 35,757). These three regions account for the largest share of the active audience.

What other brands do University of Düsseldorf fans also like?

Beyond University of Düsseldorf itself, the audience over-indexes on North Rhine-Westphalia (3.83×), Düsseldorf (3.84×), Jasprit Bumrah (67.54×), and Shopping (1.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for University of Düsseldorf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.