Valhalla Audience in Germany
Valhalla has an estimated audience of 228,904 people in Germany. 29.1% are female, 70.9% are male, average age 37.3. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Loincloth, Gov.uk, Dog breed, Unique Gifts, Haberler.
The average Valhalla fan in Germany is 37.3 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Loincloth, Gov.uk, Dog breed, with strongest over-indexing on Loincloth (8.57× the country average). Demographically, the Valhalla audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Video game
Demographics of Valhalla fans
| Metric | Value |
|---|---|
| Female | 29.1% |
| Male | 70.9% |
| Average age | 37.3 |
| Estimated audience size | 228,904 |
Audience persona
The typical Valhalla fan in Germany is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 51,240 | 1.39× |
| Nordrhein-Westfalen | 48,425 | 0.97× |
| Baden-Württemberg | 29,387 | 0.94× |
| Niedersachsen | 25,533 | 1.15× |
| Hessen | 17,493 | 1× |
| Sachsen | 11,104 | 0.99× |
| Rheinland-Pfalz | 10,920 | 0.95× |
| Berlin | 10,436 | 1.02× |
| Schleswig-Holstein | 7,830 | 0.95× |
| Brandenburg | 6,621 | 0.93× |
| Sachsen-Anhalt | 6,221 | 1.05× |
| Thüringen | 5,496 | 0.94× |
| Hamburg | 5,188 | 1× |
| Mecklenburg-Vorpommern | 4,405 | 1.01× |
| Saarland | 2,408 | 0.86× |
| Bremen | 1,651 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 8.57× | Fashion & Accessoires |
| Gov.uk | 14.95× | Politics & Society |
| Dog breed | 1.98× | Pets & Animals |
| Unique Gifts | 2.63× | Shopping |
| Haberler | 2.36× | News |
| KLIX (AM) | 4.19× | Music & Radio |
| Coba | 19.39× | Travel & Leisure |
| Personalised Gifts | 2.76× | Home & Garden |
| Birthday Gifts | 2.39× | Kids & Family |
| Progressive rock | 2.13× | Music & Radio |
| Car Seat Headrest | 35.03× | Music & Radio |
| Israel | 2.38× | Travel & Leisure |
| The Client (1994 film) | 8.52× | Movies & TV |
| Javier, Leyte | 20× | Travel & Leisure |
| Corona (band) | 2.68× | Music & Radio |
| Moroccan riad | 6.4× | Politics & Society |
| Home Delivery | 2.96× | Food & Beverages |
| Urban Outfitters | 1.68× | Shopping |
| The Journey (1959 film) | 14.89× | Movies & TV |
| Minestrone | 2.26× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.98 |
| Extroversion | THRILL | 1.7 |
| Pet Ownership | JOY | 1.5 |
| Sports Activity | POWER | 1.42 |
| Early Adopter Mentality | POWER | 1.4 |
| Tradition | CONSERVATISM | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.6% |
| United Kingdom | 5.7% |
| France | 4.0% |
See Valhalla audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Valhalla have in Germany?
Valhalla has an estimated audience of 228,904 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Valhalla fans?
29.1% of Valhalla fans are female, 70.9% are male, with an average age of 37.3 years.
Which brands do Valhalla fans like most?
Valhalla fans show strongest brand affinity for Loincloth (8.57×), Gov.uk (14.95×), and Dog breed (1.98×) over the country average.
Where do Valhalla fans live in Germany?
Valhalla fans in Germany are most concentrated in Bayern (reach 51,240), Nordrhein-Westfalen (reach 48,425), and Baden-Württemberg (reach 29,387). These three regions account for the largest share of the active audience.
What other brands do Valhalla fans also like?
Beyond Valhalla itself, the audience over-indexes on Gov.uk (14.95×), Dog breed (1.98×), Unique Gifts (2.63×), and Haberler (2.36×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Valhalla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.