Role-playing Audience in Germany

Role-playing has an estimated audience of 369,481 people in Germany. 44.6% are female, 55.4% are male, average age 36.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wirtz, Norse mythology, Ragnarök, Twilight (series), Viking Age.
The average Role-playing fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wirtz, Norse mythology, Ragnarök, with strongest over-indexing on Wirtz (12.33× the country average). Demographically, the Role-playing audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic
Demographics of Role-playing fans
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 36.9 |
| Estimated audience size | 369,481 |
Audience persona
The typical Role-playing fan in Germany is more male, around 36.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Wirtz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 91,736 | 1.13× |
| Bayern | 55,869 | 0.94× |
| Baden-Württemberg | 48,880 | 0.97× |
| Niedersachsen | 36,843 | 1.03× |
| Hessen | 31,489 | 1.12× |
| Berlin | 18,324 | 1.11× |
| Rheinland-Pfalz | 17,995 | 0.97× |
| Sachsen | 16,025 | 0.88× |
| Schleswig-Holstein | 14,755 | 1.11× |
| Brandenburg | 13,604 | 1.19× |
| Sachsen-Anhalt | 9,745 | 1.02× |
| Thüringen | 8,837 | 0.94× |
| Hamburg | 7,158 | 0.86× |
| Mecklenburg-Vorpommern | 7,125 | 1.01× |
| Saarland | 3,857 | 0.85× |
| Bremen | 2,753 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wirtz | 12.33× | Music & Radio |
| Norse mythology | 23.15× | Politics & Society |
| Ragnarök | 58.73× | Politics & Society |
| Twilight (series) | 19.52× | Movies & TV |
| Viking Age | 36.17× | Politics & Society |
| Tagesschau | 3.97× | Movies & TV |
| Vikings (TV series) | 12.09× | Movies & TV |
| Odin | 29.76× | Politics & Society |
| Space exploration | 18× | Politics & Society |
| Valhalla | 34.16× | Politics & Society |
| Old Norse | 20.68× | Politics & Society |
| Tree of life | 44.62× | Movies & TV |
| Vintage Store | 15.5× | Shopping |
| Valkyrie | 40.48× | Literature |
| Mythology | 11.21× | Health |
| War film | 11.72× | Movies & TV |
| Ghost | 13.44× | Politics & Society |
| Harley Davidson and the Marlboro Man | 61.61× | Movies & TV |
| Ragnar Lodbrok | 33.66× | Politics & Society |
| Homeland (TV series) | 9.51× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.57 |
| LGBTQ+ Identity | OPEN | 1.55 |
| Pet Ownership | JOY | 1.54 |
| Sustainability | BALANCE | 1.51 |
| Sports Activity | POWER | 1.47 |
| Urban Lifestyle | OPEN | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 33.4% |
| United States | 21.0% |
| India | 4.7% |
See Role-playing audiences in other countries
More Games audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Role-playing have in Germany?
Role-playing has an estimated audience of 369,481 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Role-playing fans?
44.6% of Role-playing fans are female, 55.4% are male, with an average age of 36.9 years.
Which brands do Role-playing fans like most?
Role-playing fans show strongest brand affinity for Wirtz (12.33×), Norse mythology (23.15×), and Ragnarök (58.73×) over the country average.
Where do Role-playing fans live in Germany?
Role-playing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 91,736), Bayern (reach 55,869), and Baden-Württemberg (reach 48,880). These three regions account for the largest share of the active audience.
What other brands do Role-playing fans also like?
Beyond Role-playing itself, the audience over-indexes on Norse mythology (23.15×), Ragnarök (58.73×), Twilight (series) (19.52×), and Viking Age (36.17×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Role-playing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.