Valve Corporation Audience in Germany
Valve Corporation has an estimated audience of 326,450 people in Germany. 33.7% are female, 66.3% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Activision, Les Misérables (musical), Humble Bundle, Heroes of Might and Magic, Dirk Nowitzki.
The average Valve Corporation fan in Germany is 43.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Activision, Les Misérables (musical), Humble Bundle, with strongest over-indexing on Activision (87.92× the country average). Demographically, the Valve Corporation audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Need for Security, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Demographics of Valve Corporation fans
| Metric | Value |
|---|---|
| Female | 33.7% |
| Male | 66.3% |
| Average age | 43.9 |
| Estimated audience size | 326,450 |
Audience persona
The typical Valve Corporation fan in Germany is more male, around 43.9 years old, with strong Need for Security tendencies and a notable affinity for Activision.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 80,454 | 1.13× |
| Bayern | 55,611 | 1.06× |
| Baden-Württemberg | 46,184 | 1.04× |
| Niedersachsen | 34,087 | 1.08× |
| Hessen | 32,602 | 1.31× |
| Berlin | 17,101 | 1.17× |
| Rheinland-Pfalz | 15,948 | 0.98× |
| Sachsen | 15,327 | 0.96× |
| Schleswig-Holstein | 12,209 | 1.04× |
| Brandenburg | 8,758 | 0.86× |
| Hamburg | 7,816 | 1.06× |
| Thüringen | 7,491 | 0.9× |
| Sachsen-Anhalt | 6,829 | 0.81× |
| Mecklenburg-Vorpommern | 4,854 | 0.78× |
| Bremen | 3,026 | 1.08× |
| Saarland | 3,010 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Activision | 87.92× | Games |
| Les Misérables (musical) | 35.43× | Music & Radio |
| Humble Bundle | 53.19× | Games |
| Heroes of Might and Magic | 57.98× | Games |
| Dirk Nowitzki | 20× | Sports |
| High School DxD | 27.1× | Movies & TV |
| Satire | 6.48× | Literature |
| Vagabond (manga) | 20× | Literature |
| Breathing | 13.67× | Health |
| New Amsterdam | 16.4× | Movies & TV |
| German television comedy | 6.95× | Movies & TV |
| Moulin Rouge! | 11.37× | Movies & TV |
| Allgäu | 6.42× | Travel & Leisure |
| Miniature wargaming | 8.71× | Games |
| TikTok | 1.91× | Internet & Social Media |
| Brenda Song | 20× | Fashion & Accessoires |
| Fallout (series) | 11.16× | Games |
| Euro Truck Simulator | 31.23× | Games |
| Creative Commons | 4.35× | Technology & Electronics |
| Mila Kunis | 7.54× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.51 |
| Tradition | CONSERVATISM | 1.4 |
| Sports Activity | POWER | 1.35 |
| Patriotism | CONSERVATISM | 1.27 |
| Family Orientation | CONSERVATISM | 1.19 |
| Early Adopter Mentality | POWER | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.6% |
| Germany | 9.6% |
| India | 8.2% |
See Valve Corporation audiences in other countries
More Games audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does Valve Corporation have in Germany?
Valve Corporation has an estimated audience of 326,450 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Valve Corporation fans?
33.7% of Valve Corporation fans are female, 66.3% are male, with an average age of 43.9 years.
Which brands do Valve Corporation fans like most?
Valve Corporation fans show strongest brand affinity for Activision (87.92×), Les Misérables (musical) (35.43×), and Humble Bundle (53.19×) over the country average.
Where do Valve Corporation fans live in Germany?
Valve Corporation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 80,454), Bayern (reach 55,611), and Baden-Württemberg (reach 46,184). These three regions account for the largest share of the active audience.
What other brands do Valve Corporation fans also like?
Beyond Valve Corporation itself, the audience over-indexes on Les Misérables (musical) (35.43×), Humble Bundle (53.19×), Heroes of Might and Magic (57.98×), and Dirk Nowitzki (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Valve Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.