A data profile of the people who buy, follow and care about History in Denmark — modelled from more than twelve digital signal sources. History has an estimated audience of 1,602,574 people in Denmark.
History has an estimated audience of 1,602,574 people in Denmark. 53.8% are female, 46.2% are male, average age 47.6. Top brand affinities: Germany, Museum, Roskilde Festival, Iceland, Heat pump.
Top brand affinities include Germany, Museum, Roskilde Festival, with strongest over-indexing on Germany (1.55× the country average).
Demographically, the History audience skews balanced with an average age of 47.6, and over-indexes on personality traits such as Community Orientation, Extroversion.
The typical History fan in Denmark is balanced, around 47.6 years old, with strong Community Orientation tendencies and a notable affinity for Germany.
The key figures that characterise the History profile in Denmark.
53.8% are female, 46.2% are male, average age 47.6.
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 47.6 |
| Estimated audience size | 1,602,574 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 45% |
of the worldwide History audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 22.4% |
| Brazil | 5.4% |
| Italy | 5.1% |
The strongest cross-interests of the History audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Archaeology | Politics & Society | 1.95× | ||
| 02 | Christian Bale | Movies & TV | 1.88× | ||
| 03 | Iceland | Travel & Leisure | 1.79× | ||
| 04 | Backpack | Fashion & Accessoires | 1.77× | ||
| 05 | True crime | Movies & TV | 1.74× | ||
| 06 | Fandom | Literature | 1.70× | ||
| 07 | Picture book | Literature | 1.67× | ||
| 08 | Bed and breakfast | Travel & Leisure | 1.66× | ||
| 09 | David Attenborough | Movies & TV | 1.66× | ||
| 10 | Biochemistry | Business & Career | 1.65× | ||
| 11 | Nikolaj Coster-Waldau | Movies & TV | 1.63× | ||
| 12 | Anthropology | Business & Career | 1.61× | ||
| 13 | Museum | Arts & Culture | 1.60× | ||
| 14 | Activism | Politics & Society | 1.56× | ||
| 15 | Germany | Travel & Leisure | 1.55× | ||
| 16 | Heat pump | Home & Garden | 1.55× | ||
| 17 | Facial | Beauty & Wellness | 1.54× | ||
| 18 | Non-alcoholic beverage | Food & Beverages | 1.53× | ||
| 19 | Brad Pitt | Movies & TV | 1.52× | ||
| 20 | Roskilde Festival | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.36× | |
| Extroversion | THRILL | 1.25× | |
| Early Adopter Mentality | POWER | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.89× | |
| Price Sensitivity | PREMIUM | 0.89× | |
| Healthy Lifestyle | BALANCE | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for History. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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