A data profile of the people who buy, follow and care about History in Finland — modelled from more than twelve digital signal sources. History has an estimated audience of 839,569 people in Finland.
History has an estimated audience of 839,569 people in Finland. 52.2% are female, 47.8% are male, average age 46.9. Top brand affinities: Danske Bank, Nature, Stockmann, Library, Hairstyle.
Top brand affinities include Danske Bank, Nature, Stockmann, with strongest over-indexing on Danske Bank (1.79× the country average).
Demographically, the History audience skews balanced with an average age of 46.9, and over-indexes on personality traits such as Spirituality, Convenience Orientation.
The typical History fan in Finland is balanced, around 46.9 years old, with strong Spirituality tendencies and a notable affinity for Danske Bank.
The key figures that characterise the History profile in Finland.
52.2% are female, 47.8% are male, average age 46.9.
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 46.9 |
| Estimated audience size | 839,569 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 13% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 39% |
of the worldwide History audience comes from Finland.
| Country | Share |
|---|---|
| United States | 22.4% |
| Brazil | 5.4% |
| Italy | 5.1% |
The strongest cross-interests of the History audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sandra Bullock | Movies & TV | 2.32× | ||
| 02 | Library | Literature | 2.18× | ||
| 03 | Backpack | Fashion & Accessoires | 2.17× | ||
| 04 | Pedro Pascal | Movies & TV | 2.16× | ||
| 05 | Thomann | Shopping | 2.02× | ||
| 06 | Germany | Travel & Leisure | 1.80× | ||
| 07 | Danske Bank | Business & Career | 1.79× | ||
| 08 | Hairstyle | Beauty & Wellness | 1.76× | ||
| 09 | Drawing | Home & Garden | 1.74× | ||
| 10 | Innovation | Business & Career | 1.71× | ||
| 11 | Radio | Technology & Electronics | 1.61× | ||
| 12 | Museum | Arts & Culture | 1.60× | ||
| 13 | Art museum | Arts & Culture | 1.60× | ||
| 14 | Stockholm | Travel & Leisure | 1.60× | ||
| 15 | Poetry | Literature | 1.60× | ||
| 16 | Nature | Home & Garden | 1.56× | ||
| 17 | London | Travel & Leisure | 1.55× | ||
| 18 | Estonia | Travel & Leisure | 1.54× | ||
| 19 | Stockmann | Shopping | 1.52× | ||
| 20 | Dinner | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.73× | |
| Convenience Orientation | PREMIUM | 1.36× | |
| Early Adopter Mentality | POWER | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.84× | |
| Healthy Lifestyle | BALANCE | 0.86× | |
| DIY Mentality | THRILL | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for History. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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