A data profile of the people who buy, follow and care about Pedagogy in Spain — modelled from more than twelve digital signal sources. Pedagogy has an estimated audience of 2,432,720 people in Spain.
Pedagogy has an estimated audience of 2,432,720 people in Spain. 74.5% are female, 25.5% are male, average age 42.7. Top brand affinities: Homeschooling, Special education, Politics, Do it yourself (DIY), Picture book.
Top brand affinities include Homeschooling, Special education, Politics, with strongest over-indexing on Homeschooling (8.43× the country average).
Demographically, the Pedagogy audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Community Orientation, Sustainability.
The typical Pedagogy fan in Spain is more female, around 42.7 years old, with strong Community Orientation tendencies and a notable affinity for Homeschooling.
The key figures that characterise the Pedagogy profile in Spain.
74.5% are female, 25.5% are male, average age 42.7.
| Metric | Value |
|---|---|
| Female | 74.5% |
| Male | 25.5% |
| Average age | 42.7 |
| Estimated audience size | 2,432,720 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 23% | |
| 40-49 | 26% | |
| 50+ | 24% |
of the worldwide Pedagogy audience comes from Spain.
| Country | Share |
|---|---|
| Brazil | 20.5% |
| United States | 8.3% |
| Italy | 7.4% |
The strongest cross-interests of the Pedagogy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Special education | Business & Career | 11.12× | ||
| 02 | Homeschooling | Politics & Society | 8.43× | ||
| 03 | Picture book | Literature | 6.46× | ||
| 04 | Educational toy | Kids & Family | 6.44× | ||
| 05 | Primary school | Kids & Family | 4.89× | ||
| 06 | General practitioner | Health | 4.81× | ||
| 07 | Children's literature | Literature | 3.69× | ||
| 08 | SD Eibar | Sports | 2.94× | ||
| 09 | Child care | Kids & Family | 2.86× | ||
| 10 | Volunteering | Politics & Society | 2.83× | ||
| 11 | Genetics | Kids & Family | 2.53× | ||
| 12 | Nonprofit organization | Politics & Society | 2.35× | ||
| 13 | Confectionery | Food & Beverages | 2.26× | ||
| 14 | Politics | Politics & Society | 2.05× | ||
| 15 | Aldi | Shopping | 1.98× | ||
| 16 | Do it yourself (DIY) | Home & Garden | 1.93× | ||
| 17 | Flower | Home & Garden | 1.78× | ||
| 18 | Online newspaper | News | 1.76× | ||
| 19 | El País | News | 1.65× | ||
| 20 | Home improvement | Home & Garden | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.64× | |
| Sustainability | BALANCE | 1.62× | |
| Individualism | JOY | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.75× | |
| Need for Security | CONSERVATISM | 0.90× | |
| Social Media Usage | JOY | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Pedagogy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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