Nonprofit organization Audience in Spain
Nonprofit organization has an estimated audience of 5,536,124 people in Spain. 62.2% are female, 37.8% are male, average age 47.3. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: Volunteering, Charity and causes, Madrid, Business, Donation.
The average Nonprofit organization fan in Spain is 47.3 years old, more female, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include Volunteering, Charity and causes, Madrid, with strongest over-indexing on Volunteering (6.48× the country average). Demographically, the Nonprofit organization audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Nonprofit organization fans
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 47.3 |
| Estimated audience size | 5,536,124 |
Audience persona
The typical Nonprofit organization fan in Spain is more female, around 47.3 years old, with strong Community Orientation tendencies and a notable affinity for Volunteering.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Andalusia | 1,154,679 | 1.06× |
| Catalonia | 1,082,082 | 1.08× |
| Community of Madrid | 1,072,858 | 1.15× |
| Comunidad Valenciana | 639,310 | 1.03× |
| Canary Islands | 243,890 | 0.88× |
| Castilla-La Mancha | 218,893 | 0.98× |
| Galicia | 217,296 | 0.84× |
| Castile and León | 216,330 | 0.9× |
| Region of Murcia | 181,325 | 0.95× |
| Basque Autonomous Country | 156,252 | 0.75× |
| Aragon | 130,624 | 0.9× |
| Balearic Islands | 120,175 | 0.77× |
| Principality of Asturias | 114,350 | 0.88× |
| Extremadura | 113,643 | 0.95× |
| Cantabria | 75,341 | 1.08× |
| Navarre | 74,625 | 1.08× |
| La Rioja | 62,220 | 1.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Volunteering | 6.48× | Politics & Society |
| Charity and causes | 5.67× | Business & Career |
| Madrid | 2.03× | Travel & Leisure |
| Business | 1.87× | Business & Career |
| Donation | 4.6× | Business & Career |
| Cosmetics | 1.96× | Beauty & Wellness |
| Europe | 1.84× | Travel & Leisure |
| Real Academia Española | 3.15× | |
| Culture | 1.69× | Literature |
| Science | 1.99× | Business & Career |
| La Vanguardia | 1.82× | News |
| Foundation (nonprofit) | 7.56× | Business & Career |
| Charitable organization | 3.84× | Politics & Society |
| Training | 2.45× | Sports |
| Fitness and wellness | 1.55× | Sports |
| Robert Redford | 3.23× | Movies & TV |
| Health policy | 4.27× | Politics & Society |
| Ascom | 1.86× | Technology & Electronics |
| Photography | 1.54× | Arts & Culture |
| Plaza Mayor | 1.77× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.65 |
| Sustainability | BALANCE | 1.96 |
| Quality Awareness | PREMIUM | 1.6 |
| Family Orientation | CONSERVATISM | 1.52 |
| Individualism | JOY | 1.44 |
| Travelling | THRILL | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.1% |
| United Kingdom | 5.9% |
| Italy | 4.6% |
See Nonprofit organization audiences in other countries
- Nonprofit organization — Germany
- Nonprofit organization — United States
- Nonprofit organization — United Kingdom
- Nonprofit organization — France
- Nonprofit organization — Italy
- Nonprofit organization — Brazil
- Nonprofit organization — Japan
- Nonprofit organization — South Korea
- Nonprofit organization — India
- Nonprofit organization — Canada
- Nonprofit organization — Mexico
More Politics & Society audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
Frequently asked questions
How many fans does Nonprofit organization have in Spain?
Nonprofit organization has an estimated audience of 5,536,124 people in Spain, concentrated in Andalusia and Catalonia.
What is the gender split and age of Nonprofit organization fans?
62.2% of Nonprofit organization fans are female, 37.8% are male, with an average age of 47.3 years.
Which brands do Nonprofit organization fans like most?
Nonprofit organization fans show strongest brand affinity for Volunteering (6.48×), Charity and causes (5.67×), and Madrid (2.03×) over the country average.
Where do Nonprofit organization fans live in Spain?
Nonprofit organization fans in Spain are most concentrated in Andalusia (reach 1,154,679), Catalonia (reach 1,082,082), and Community of Madrid (reach 1,072,858). These three regions account for the largest share of the active audience.
What other brands do Nonprofit organization fans also like?
Beyond Nonprofit organization itself, the audience over-indexes on Charity and causes (5.67×), Madrid (2.03×), Business (1.87×), and Donation (4.6×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Nonprofit organization. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.