A data profile of the people who buy, follow and care about Childhood in France — modelled from more than twelve digital signal sources. Childhood has an estimated audience of 7,047,072 people in France.
Childhood has an estimated audience of 7,047,072 people in France. 74.7% are female, 25.3% are male, average age 39.5. Top brand affinities: Love & Sex, Christmas Gift, Kitchen garden, Christmas tree, Dentistry.
Top brand affinities include Love & Sex, Christmas Gift, Kitchen garden, with strongest over-indexing on Love & Sex (347.03× the country average).
Demographically, the Childhood audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Mindfulness, Design Affinity.
The typical Childhood fan in France is more female, around 39.5 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Childhood profile in France.
74.7% are female, 25.3% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 74.7% |
| Male | 25.3% |
| Average age | 39.5 |
| Estimated audience size | 7,047,072 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 24% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 20% |
of the worldwide Childhood audience comes from France.
| Country | Share |
|---|---|
| United States | 16.3% |
| Japan | 8.0% |
| Germany | 5.6% |
The strongest cross-interests of the Childhood audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 347.03× | ||
| 02 | Selfridges | Shopping | 247.44× | ||
| 03 | Christmas Gift | Kids & Family | 48.16× | ||
| 04 | Christmas tree | Kids & Family | 24.83× | ||
| 05 | Kitchen garden | Home & Garden | 19.94× | ||
| 06 | Breast Cancer awareness | Health | 18.07× | ||
| 07 | Dentistry | Business & Career | 13.96× | ||
| 08 | Hormone | Health | 13.27× | ||
| 09 | Zoom lens | Technology & Electronics | 12.78× | ||
| 10 | Girl power | Politics & Society | 11.01× | ||
| 11 | Broadcasting of sports events | Movies & TV | 9.91× | ||
| 12 | New Testament | Politics & Society | 8.84× | ||
| 13 | Burnout (psychology) | Health | 8.54× | ||
| 14 | Sustainable products | Politics & Society | 8.15× | ||
| 15 | Parental leave | Kids & Family | 7.96× | ||
| 16 | Improvisation | Music & Radio | 6.82× | ||
| 17 | Permanent residency | Business & Career | 4.40× | ||
| 18 | Volunteering | Politics & Society | 3.53× | ||
| 19 | Primark | Shopping | 2.13× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.97× | |
| Design Affinity | PREMIUM | 1.51× | |
| DIY Mentality | THRILL | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.80× | |
| Indulgence | JOY | 0.85× | |
| Social Media Usage | JOY | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Childhood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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