Ethics Audience in France
Ethics has an estimated audience of 6,399,616 people in France. 61.9% are female, 38.1% are male, average age 42.1. Top brand affinities: Édith Piaf, Google News, Crédit Mutuel, Ratatouille (film), Real property.
Top brand affinities include Édith Piaf, Google News, Crédit Mutuel, with strongest over-indexing on Édith Piaf (7.73× the country average). Demographically, the Ethics audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Mindfulness, Extroversion.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Ethics fans
| Metric | Value |
|---|---|
| Female | 61.9% |
| Male | 38.1% |
| Average age | 42.1 |
| Estimated audience size | 6,399,616 |
Audience persona
The typical Ethics fan in France is more female, around 42.1 years old, with strong Mindfulness tendencies and a notable affinity for Édith Piaf.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Édith Piaf | 7.73× | Music & Radio |
| Google News | 2.85× | News |
| Crédit Mutuel | 2.58× | Business & Career |
| Ratatouille (film) | 7.17× | Movies & TV |
| Real property | 2.42× | Home & Garden |
| Audrey Tautou | 9.57× | Movies & TV |
| Happiness | 2.04× | Health |
| TikTok | 1.61× | Internet & Social Media |
| Baby food | 4.63× | Kids & Family |
| Tinder | 4.33× | Internet & Social Media |
| Free Mobile | 2.23× | Technology & Electronics |
| Kitchen garden | 3.88× | Home & Garden |
| Spas | 1.68× | Beauty & Wellness |
| Conforama | 1.62× | Home & Garden |
| Recreation | 1.63× | Travel & Leisure |
| Hairstyle | 1.76× | Beauty & Wellness |
| Western Union | 2.68× | Business & Career |
| MSN | 1.67× | News |
| Skirt | 2.13× | Fashion & Accessoires |
| Ticketmaster | 1.82× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.86 |
| Extroversion | THRILL | 1.45 |
| Healthy Lifestyle | BALANCE | 1.2 |
| Patriotism | CONSERVATISM | 1.2 |
| Pet Ownership | JOY | 1.14 |
| DIY Mentality | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.4% |
| Italy | 6.2% |
| United Kingdom | 4.7% |
See Ethics audiences in other countries
More Field of study audiences in France
- Music (29,220,695)
- Politics and social issues (21,378,854)
- Psychology (13,481,171)
- Architecture (13,278,718)
- Advertising (13,226,715)
How to read this data
Audience size is the estimated number of people in France who actively search for Ethics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.