A data profile of the people who buy, follow and care about Landform in France — modelled from more than twelve digital signal sources. Landform has an estimated audience of 3,016,628 people in France.
Landform has an estimated audience of 3,016,628 people in France. 56.4% are female, 43.6% are male, average age 34.6. Top brand affinities: EasyJet, Alpine skiing, Local food, Adventure travel, Luxury real estate.
Top brand affinities include EasyJet, Alpine skiing, Local food, with strongest over-indexing on EasyJet (1.7× the country average).
Demographically, the Landform audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Design Affinity, Sports Activity.
The typical Landform fan in France is more female, around 34.6 years old, with strong Design Affinity tendencies and a notable affinity for EasyJet.
The key figures that characterise the Landform profile in France.
56.4% are female, 43.6% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 34.6 |
| Estimated audience size | 3,016,628 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 25% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Landform audience comes from France.
| Country | Share |
|---|---|
| United States | 29.3% |
| Japan | 11.2% |
| Italy | 9.8% |
The strongest cross-interests of the Landform audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Patagonia | Fashion & Accessoires | 2.25× | ||
| 02 | Alpine skiing | Sports | 2.18× | ||
| 03 | Outdoors | Travel & Leisure | 2.14× | ||
| 04 | Luxury real estate | Business & Career | 2.05× | ||
| 05 | First-time buyer | Shopping | 1.94× | ||
| 06 | Flea market | Home & Garden | 1.93× | ||
| 07 | Backpacking (travel) | Travel & Leisure | 1.89× | ||
| 08 | Bespoke tailoring | Fashion & Accessoires | 1.87× | ||
| 09 | Skyscanner | Travel & Leisure | 1.81× | ||
| 10 | Local food | Food & Beverages | 1.80× | ||
| 11 | Anne Hathaway | Movies & TV | 1.79× | ||
| 12 | Adventure travel | Travel & Leisure | 1.76× | ||
| 13 | EasyJet | Travel & Leisure | 1.70× | ||
| 14 | Pet store | Pets & Animals | 1.62× | ||
| 15 | Fast casual restaurants | Food & Beverages | 1.61× | ||
| 16 | Etsy | Fashion & Accessoires | 1.61× | ||
| 17 | Natural skin care | Beauty & Wellness | 1.58× | ||
| 18 | Balenciaga | Fashion & Accessoires | 1.55× | ||
| 19 | Department store | Shopping | 1.53× | ||
| 20 | Vintage clothing | Fashion & Accessoires | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.72× | |
| Sports Activity | POWER | 1.55× | |
| Sustainability | BALANCE | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.55× | |
| Need for Security | CONSERVATISM | 0.65× | |
| Social Media Usage | JOY | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Landform. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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