Marriage Audience in France
Marriage has an estimated audience of 6,823,452 people in France. 67.0% are female, 33.0% are male, average age 42.5. Top brand affinities: Crédit Mutuel, TikTok, Google News, Orange, Google Photos.
Top brand affinities include Crédit Mutuel, TikTok, Google News, with strongest over-indexing on Crédit Mutuel (2.71× the country average). Demographically, the Marriage audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Mindfulness, Extroversion.
Category: Kids & Family · Type: Topic
Demographics of Marriage fans
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 42.5 |
| Estimated audience size | 6,823,452 |
Audience persona
The typical Marriage fan in France is more female, around 42.5 years old, with strong Mindfulness tendencies and a notable affinity for Crédit Mutuel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Crédit Mutuel | 2.71× | Business & Career |
| TikTok | 1.9× | Internet & Social Media |
| Google News | 2.3× | News |
| Orange | 2.32× | Technology & Electronics |
| Google Photos | 4.86× | Technology & Electronics |
| Kitchen garden | 5.11× | Home & Garden |
| Free Mobile | 2.57× | Technology & Electronics |
| Fine-art photography | 3.91× | Technology & Electronics |
| King Jouet | 2.79× | Shopping |
| Voici | 2.48× | News |
| Lidl | 1.8× | Shopping |
| Stradivarius | 3.25× | Shopping |
| Anthropology | 2.42× | Business & Career |
| IKEA | 1.72× | Home & Garden |
| Fnac | 1.87× | Shopping |
| Conforama | 1.72× | Home & Garden |
| Ticketmaster | 2.1× | Travel & Leisure |
| Boutiques | 1.66× | Fashion & Accessoires |
| Carrefour | 1.61× | Shopping |
| Lodging | 2.43× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.38 |
| Extroversion | THRILL | 1.25 |
| Travelling | THRILL | 1.25 |
| Price Sensitivity | PREMIUM | 1.22 |
| Social Media Usage | JOY | 1.09 |
| Creativity | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.8% |
| Japan | 6.2% |
| Brazil | 5.8% |
See Marriage audiences in other countries
More Kids & Family audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Marriage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.