A data profile of the people who buy, follow and care about Profession in France — modelled from more than twelve digital signal sources. Profession has an estimated audience of 4,080,780 people in France.
The average Profession fan in France is 42.2 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Grand Est.
Top brand affinities include Love & Sex, Kitchen garden, Dentistry, with strongest over-indexing on Love & Sex (191.34× the country average).
Demographically, the Profession audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Profession fan in France is more female, around 42.2 years old, with strong Career Orientation tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Profession profile in France.
58.3% are female, 41.7% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 42.2 |
| Estimated audience size | 4,080,780 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide Profession audience comes from France.
| Country | Share |
|---|---|
| United States | 20.6% |
| Brazil | 8.7% |
| India | 4.6% |
Where the Profession audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1M | 1.33× | |
| 02 | Grand Est | ~400K | 1.15× | |
| 03 | Occitanie | ~400K | 1.07× | |
| 04 | Auvergne-Rhône-Alpes | ~500K | 1.03× | |
| 05 | Provence-Alpes-Côte d'Azur | ~300K | 1.03× | |
| 06 | Centre-Val de Loire | ~200K | 1.03× | |
| 07 | Bourgogne-Franche-Comté | ~200K | 1.00× | |
| 08 | Nouvelle-Aquitaine | ~400K | 0.99× | |
| 09 | Pays de la Loire | ~200K | 0.99× | |
| 10 | Brittany | ~200K | 0.97× | |
| 11 | Hauts-de-France | ~300K | 0.96× | |
| 12 | Normandy | ~200K | 0.94× | |
| 13 | Corsica | ~20K | 0.87× |
The strongest cross-interests of the Profession audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 191.34× | ||
| 02 | Dentistry | Business & Career | 16.65× | ||
| 03 | Kitchen garden | Home & Garden | 15.96× | ||
| 04 | Broadcasting of sports events | Movies & TV | 13.24× | ||
| 05 | Christmas Gift | Kids & Family | 12.94× | ||
| 06 | Christmas tree | Kids & Family | 10.63× | ||
| 07 | Zoom lens | Technology & Electronics | 9.76× | ||
| 08 | New Testament | Politics & Society | 8.38× | ||
| 09 | Doctor of Medicine | Business & Career | 7.63× | ||
| 10 | Hormone | Health | 7.19× | ||
| 11 | Improvisation | Music & Radio | 6.22× | ||
| 12 | Fandom | Literature | 6.13× | ||
| 13 | Tinder | Internet & Social Media | 4.13× | ||
| 14 | Political science | Business & Career | 3.47× | ||
| 15 | Midi Libre | News | 2.76× | ||
| 16 | Online newspaper | News | 2.59× | ||
| 17 | Genetics | Kids & Family | 2.58× | ||
| 18 | Kitchen | Home & Garden | 1.90× | ||
| 19 | Internet & Social Media | 1.75× | |||
| 20 | La Banque postale | Business & Career | 1.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.81× | |
| Quality Awareness | PREMIUM | 1.92× | |
| Individualism | JOY | 1.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| Pet Ownership | JOY | 0.91× |
Profession has an estimated audience of 4,080,780 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
58.3% of Profession fans are female, 41.7% are male, with an average age of 42.2 years.
Profession fans show strongest brand affinity for Love & Sex (191.34×), Kitchen garden (15.96×), and Dentistry (16.65×) over the country average.
Profession fans in France are most concentrated in Île-de-France (reach ~1M), Auvergne-Rhône-Alpes (reach ~500K), and Grand Est (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Profession itself, the audience over-indexes on Kitchen garden (15.96×), Dentistry (16.65×), Broadcasting of sports events (13.24×), and Christmas Gift (12.94×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Profession. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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