A data profile of the people who buy, follow and care about Terrace (building) in France — modelled from more than twelve digital signal sources. Terrace (building) has an estimated audience of 2,436,757 people in France.
The average Terrace (building) fan in France is 48.6 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Provence-Alpes-Côte d'Azur.
Top brand affinities include Garden furniture, Automated pool cleaner, Apartment, with strongest over-indexing on Garden furniture (7.83× the country average).
Demographically, the Terrace (building) audience skews more female with an average age of 48.6, and over-indexes on personality traits such as Patriotism, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Terrace (building) fan in France is more female, around 48.6 years old, with strong Patriotism tendencies and a notable affinity for Garden furniture.
The key figures that characterise the Terrace (building) profile in France.
57.6% are female, 42.4% are male, average age 48.6.
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 48.6 |
| Estimated audience size | 2,436,757 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 11% | |
| 30-39 | 19% | |
| 40-49 | 25% | |
| 50+ | 43% |
Where the Terrace (building) audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~800K | 1.73× | |
| 02 | Provence-Alpes-Côte d'Azur | ~200K | 1.31× | |
| 03 | Auvergne-Rhône-Alpes | ~300K | 1.12× | |
| 04 | Grand Est | ~200K | 1.05× | |
| 05 | Occitanie | ~200K | 1.03× | |
| 06 | Nouvelle-Aquitaine | ~200K | 1.02× | |
| 07 | Corsica | ~10K | 0.98× | |
| 08 | Hauts-de-France | ~200K | 0.91× | |
| 09 | Centre-Val de Loire | ~80K | 0.91× | |
| 10 | Pays de la Loire | ~100K | 0.89× | |
| 11 | Normandy | ~100K | 0.89× | |
| 12 | Bourgogne-Franche-Comté | ~90K | 0.89× | |
| 13 | Brittany | ~100K | 0.86× |
The strongest cross-interests of the Terrace (building) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Automated pool cleaner | Home & Garden | 12.71× | ||
| 02 | Self storage | Home & Garden | 12.22× | ||
| 03 | Vitra | Home & Garden | 9.40× | ||
| 04 | Garden furniture | Home & Garden | 7.83× | ||
| 05 | Hot tub | Home & Garden | 5.84× | ||
| 06 | Lawn mower | Home & Garden | 5.76× | ||
| 07 | Central heating | Home & Garden | 5.54× | ||
| 08 | Pergola | Home & Garden | 5.40× | ||
| 09 | Danish design | Home & Garden | 5.33× | ||
| 10 | Efficient energy use | Technology & Electronics | 4.91× | ||
| 11 | Household goods | Home & Garden | 4.59× | ||
| 12 | Apartment | Business & Career | 3.86× | ||
| 13 | Home Appliances | Home & Garden | 3.57× | ||
| 14 | Breaking news | Movies & TV | 3.42× | ||
| 15 | vertbaudet | Fashion & Accessoires | 3.20× | ||
| 16 | EBay | Shopping | 3.02× | ||
| 17 | Kitchen | Home & Garden | 2.80× | ||
| 18 | IKEA | Home & Garden | 2.38× | ||
| 19 | Lidl | Shopping | 2.08× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.00× | |
| Quality Awareness | PREMIUM | 2.62× | |
| Sustainability | BALANCE | 2.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.89× | |
| Pet Ownership | JOY | 0.94× | |
| Healthy Lifestyle | BALANCE | 0.98× |
Terrace (building) has an estimated audience of 2,436,757 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
57.6% of Terrace (building) fans are female, 42.4% are male, with an average age of 48.6 years.
Terrace (building) fans show strongest brand affinity for Garden furniture (7.83×), Automated pool cleaner (12.71×), and Apartment (3.86×) over the country average.
Terrace (building) fans in France are most concentrated in Île-de-France (reach ~800K), Auvergne-Rhône-Alpes (reach ~300K), and Provence-Alpes-Côte d'Azur (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Terrace (building) itself, the audience over-indexes on Automated pool cleaner (12.71×), Apartment (3.86×), Home Appliances (3.57×), and EBay (3.02×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Terrace (building). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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