A data profile of the people who buy, follow and care about Web design in France — modelled from more than twelve digital signal sources. Web design has an estimated audience of 2,442,491 people in France.
The average Web design fan in France is 39.1 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Google Drive, Google Maps, Office 365, with strongest over-indexing on Google Drive (10.42× the country average).
Demographically, the Web design audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Web design fan in France is balanced, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Google Drive.
The key figures that characterise the Web design profile in France.
45.5% are female, 54.5% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 39.1 |
| Estimated audience size | 2,442,491 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 21% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 22% |
of the worldwide Web design audience comes from France.
| Country | Share |
|---|---|
| United States | 13.6% |
| Japan | 5.7% |
| India | 4.8% |
Where the Web design audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~600K | 1.37× | |
| 02 | Provence-Alpes-Côte d'Azur | ~200K | 1.20× | |
| 03 | Auvergne-Rhône-Alpes | ~300K | 1.13× | |
| 04 | Nouvelle-Aquitaine | ~200K | 1.06× | |
| 05 | Grand Est | ~200K | 1.06× | |
| 06 | Hauts-de-France | ~200K | 1.05× | |
| 07 | Bourgogne-Franche-Comté | ~100K | 1.05× | |
| 08 | Occitanie | ~200K | 1.03× | |
| 09 | Corsica | ~10K | 0.96× | |
| 10 | Pays de la Loire | ~100K | 0.90× | |
| 11 | Centre-Val de Loire | ~80K | 0.90× | |
| 12 | Normandy | ~100K | 0.89× | |
| 13 | Brittany | ~100K | 0.88× |
The strongest cross-interests of the Web design audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Google Drive | Technology & Electronics | 10.42× | ||
| 02 | Photocopier | Business & Career | 9.50× | ||
| 03 | AngularJS | Technology & Electronics | 8.46× | ||
| 04 | Office 365 | Technology & Electronics | 6.01× | ||
| 05 | Search engine optimization | Business & Career | 5.07× | ||
| 06 | JavaScript | Technology & Electronics | 4.53× | ||
| 07 | Information security | Business & Career | 4.25× | ||
| 08 | Google Maps | Internet & Social Media | 4.01× | ||
| 09 | Permanent residency | Business & Career | 3.00× | ||
| 10 | Tinder | Internet & Social Media | 3.00× | ||
| 11 | Kitchen garden | Home & Garden | 3.00× | ||
| 12 | Tableware | Food & Beverages | 2.96× | ||
| 13 | Activism | Politics & Society | 2.90× | ||
| 14 | Volunteering | Politics & Society | 2.59× | ||
| 15 | Instant Gaming | Games | 2.38× | ||
| 16 | Self-awareness | Health | 2.07× | ||
| 17 | Midi Libre | News | 1.86× | ||
| 18 | La Banque postale | Business & Career | 1.79× | ||
| 19 | Innovation | Business & Career | 1.70× | ||
| 20 | Indeed.com | Business & Career | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.00× | |
| Need for Security | CONSERVATISM | 1.81× | |
| Community Orientation | OPEN | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.77× | |
| Price Sensitivity | PREMIUM | 0.85× | |
| DIY Mentality | THRILL | 0.86× |
Web design has an estimated audience of 2,442,491 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
45.5% of Web design fans are female, 54.5% are male, with an average age of 39.1 years.
Web design fans show strongest brand affinity for Google Drive (10.42×), Google Maps (4.01×), and Office 365 (6.01×) over the country average.
Web design fans in France are most concentrated in Île-de-France (reach ~600K), Auvergne-Rhône-Alpes (reach ~300K), and Nouvelle-Aquitaine (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Web design itself, the audience over-indexes on Google Maps (4.01×), Office 365 (6.01×), Photocopier (9.5×), and La Banque postale (1.79×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Web design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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