A data profile of the people who buy, follow and care about Web design in India — modelled from more than twelve digital signal sources. Web design has an estimated audience of 6,378,033 people in India.
Web design has an estimated audience of 6,378,033 people in India. 28.2% are female, 71.8% are male, average age 32.4. Top brand affinities: Retail banking, Social media marketing, Search engine optimization, True Detective, Linux.
Top brand affinities include Retail banking, Social media marketing, Search engine optimization, with strongest over-indexing on Retail banking (2.75× the country average).
Demographically, the Web design audience skews more male with an average age of 32.4, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
The typical Web design fan in India is more male, around 32.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Retail banking.
The key figures that characterise the Web design profile in India.
28.2% are female, 71.8% are male, average age 32.4.
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 32.4 |
| Estimated audience size | 6,378,033 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 31% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 9% |
of the worldwide Web design audience comes from India.
| Country | Share |
|---|---|
| United States | 13.6% |
| Japan | 5.7% |
| India | 4.8% |
The strongest cross-interests of the Web design audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Retail banking | Business & Career | 2.75× | ||
| 02 | Forex Online Trading | Business & Career | 2.65× | ||
| 03 | Search engine optimization | Business & Career | 2.53× | ||
| 04 | Minivans | Cars & Mobility | 2.51× | ||
| 05 | JavaScript | Technology & Electronics | 2.43× | ||
| 06 | C++ | Technology & Electronics | 2.33× | ||
| 07 | GitHub | Internet & Social Media | 2.31× | ||
| 08 | Linux | Technology & Electronics | 2.13× | ||
| 09 | Big data | Business & Career | 2.12× | ||
| 10 | One Piece | Movies & TV | 2.08× | ||
| 11 | Social media marketing | Business & Career | 2.00× | ||
| 12 | Software engineering | Business & Career | 1.98× | ||
| 13 | True Detective | Movies & TV | 1.93× | ||
| 14 | International education | Business & Career | 1.84× | ||
| 15 | Machine learning | Business & Career | 1.79× | ||
| 16 | Passive income | Business & Career | 1.76× | ||
| 17 | Drop shipping | Shopping | 1.66× | ||
| 18 | Accounting | Business & Career | 1.54× | ||
| 19 | Desktop computers | Technology & Electronics | 1.53× | ||
| 20 | Innovation | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.48× | |
| Community Orientation | OPEN | 1.30× | |
| Pet Ownership | JOY | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.59× | |
| Tradition | CONSERVATISM | 0.60× | |
| Need for Security | CONSERVATISM | 0.62× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Web design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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