Wildlife Audience in France

Wildlife has an estimated audience of 9,704,849 people in France. 55.5% are female, 44.5% are male, average age 44.4. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities: Wildlife photography, Google News, TikTok, Fine-art photography, Kitchen garden.

The average Wildlife fan in France is 44.4 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities include Wildlife photography, Google News, TikTok, with strongest over-indexing on Wildlife photography (5.37× the country average). Demographically, the Wildlife audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Mindfulness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Wildlife fans

Demographic split for Wildlife audience in France
MetricValue
Female55.5%
Male44.5%
Average age44.4
Estimated audience size9,704,849

Audience persona

The typical Wildlife fan in France is more female, around 44.4 years old, with strong Mindfulness tendencies and a notable affinity for Wildlife photography.

Top regions in France

Top regions ranked by reach for Wildlife in France
RegionReachAffinity
Île-de-France2,030,5601.17×
Auvergne-Rhône-Alpes1,190,7191.04×
Hauts-de-France999,8941.17×
Occitanie937,1511.12×
Nouvelle-Aquitaine933,9041.09×
Grand Est848,1281.08×
Provence-Alpes-Côte d'Azur722,624
Pays de la Loire528,2580.98×
Brittany457,6920.97×
Normandy429,3030.91×
Centre-Val de Loire351,9890.96×
Bourgogne-Franche-Comté326,2920.83×
Corsica32,4340.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wildlife audience
BrandAffinityCategory
Wildlife photography5.37×Technology & Electronics
Google News2.3×News
TikTok1.82×Internet & Social Media
Fine-art photography4.24×Technology & Electronics
Kitchen garden5.06×Home & Garden
Do it yourself (DIY)1.71×Home & Garden
Crédit Mutuel2.25×Business & Career
Travel photography3.1×Technology & Electronics
Anthropology2.5×Business & Career
Real property1.96×Home & Garden
Recreation1.87×Travel & Leisure
Orange1.79×Technology & Electronics
Google Photos3.84×Technology & Electronics
Happiness1.67×Health
Free Mobile2.03×Technology & Electronics
Dogs1.58×Pets & Animals
Summer vacation3.28×Travel & Leisure
Conforama1.64×Home & Garden
Volunteering2.47×Politics & Society
Spas1.52×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wildlife audience
TraitClusterScore
MindfulnessBALANCE1.75
TravellingTHRILL1.66
Pet OwnershipJOY1.52
ExtroversionTHRILL1.31
Design AffinityPREMIUM1.29
SustainabilityBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for Wildlife
CountryShare
United States25.6%
United Kingdom6.8%
India4.6%

See Wildlife audiences in other countries

More Travel & Leisure audiences in France

Frequently asked questions

How many fans does Wildlife have in France?

Wildlife has an estimated audience of 9,704,849 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

What is the gender split and age of Wildlife fans?

55.5% of Wildlife fans are female, 44.5% are male, with an average age of 44.4 years.

Which brands do Wildlife fans like most?

Wildlife fans show strongest brand affinity for Wildlife photography (5.37×), Google News (2.3×), and TikTok (1.82×) over the country average.

Where do Wildlife fans live in France?

Wildlife fans in France are most concentrated in Île-de-France (reach 2,030,560), Auvergne-Rhône-Alpes (reach 1,190,719), and Hauts-de-France (reach 999,894). These three regions account for the largest share of the active audience.

What other brands do Wildlife fans also like?

Beyond Wildlife itself, the audience over-indexes on Google News (2.3×), TikTok (1.82×), Fine-art photography (4.24×), and Kitchen garden (5.06×) compared to the France average.

How to read this data

Audience size is the estimated number of people in France who actively search for Wildlife. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.