Rascasse Audience Intelligence

Harry Kane Audience in United Kingdom

A data profile of the people who buy, follow and care about Harry Kane in United Kingdom — modelled from more than twelve digital signal sources. Harry Kane has an estimated audience of 3,915,984 people in United Kingdom.

The average Harry Kane fan in United Kingdom is 37.5 years old, more male, and lives primarily in England.

The audience is concentrated in England, South East, Yorkshire and the Humber.

Top brand affinities include Manchester United F.C., FIFA World Cup, FC Bayern Munich, with strongest over-indexing on Manchester United F.C. (2.27× the country average).

Demographically, the Harry Kane audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.

The typical Harry Kane fan in United Kingdom is more male, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Manchester United F.C..

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harry Kane profile in United Kingdom.

Audience size
3.9M
in United Kingdom
Gender
33.2%
66.8% male
Age
37.5
average years
Country rank
#1826
Person in United Kingdom
Fig. 01

Search interest · 12-month trend

+250%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harry Kane fans

33.2% are female, 66.8% are male, average age 37.5.

Fig. 02

Gender split

33.2%
Female
66.8%
Male
Demographic split for Harry Kane audience in United Kingdom
MetricValue
Female33.2%
Male66.8%
Average age37.5
Estimated audience size3,915,984
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Harry Kane audience in United Kingdom
Age bracketShare%
16-1923%
20-2922%
30-3919%
40-4917%
50+18%
Fig. 04

Worldwide distribution

16.0%

of the worldwide Harry Kane audience comes from United Kingdom.

Worldwide audience distribution share by country for Harry Kane
CountryShare
Germany22.9%
United Kingdom16.0%
United States9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harry Kane audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Harry Kane fans by region: top regions in United Kingdom
#RegionReachAffinity×
01England~2M1.53×
02West Midlands~200K1.44×
03Yorkshire and the Humber~300K1.39×
04North East~100K1.30×
05South East~400K1.01×
06Wales~100K0.89×
07Northern Ireland~70K0.82×
08East of England~200K0.81×
09East Midlands~200K0.81×
10South West~200K0.80×
11Scotland~200K0.77×
12North West~100K0.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harry Kane audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harry Kane audience
#·InterestCategoryAffinity×
01Frank LampardSports7.20×
02Borussia DortmundSports7.12×
03FC Bayern MunichSports5.16×
04Celtic FCSports4.04×
05England national football teamSports3.90×
06Rangers FCSports3.64×
07Crystal Palace F.C.Sports3.49×
08BundesligaSports3.36×
09Leicester City F.C.Sports3.23×
10Aston Villa F.C.Sports3.05×
11Sky BetGames2.62×
12Newcastle United F.C.Sports2.54×
13Manchester City F.C.Sports2.33×
14Manchester United F.C.Sports2.27×
15Paddy PowerGames2.25×
16FIFA World CupSports2.17×
17UEFA Champions LeagueSports2.15×
18Liverpool F.C.Sports1.83×
19Premier LeagueSports1.76×
20BBC SportSports1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harry Kane audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Harry Kane audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.52×
Pet OwnershipJOY1.27×
Risk AppetiteTHRILL1.11×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Harry Kane audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.65×
MindfulnessBALANCE0.67×
Design AffinityPREMIUM0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Harry Kane have in United Kingdom?

Harry Kane has an estimated audience of 3,915,984 people in United Kingdom, concentrated in England and South East.

02

What is the gender split and age of Harry Kane fans?

33.2% of Harry Kane fans are female, 66.8% are male, with an average age of 37.5 years.

03

Which brands do Harry Kane fans like most?

Harry Kane fans show strongest brand affinity for Manchester United F.C. (2.27×), FIFA World Cup (2.17×), and FC Bayern Munich (5.16×) over the country average.

04

Where do Harry Kane fans live in United Kingdom?

Harry Kane fans in United Kingdom are most concentrated in England (reach ~2M), South East (reach ~400K), and Yorkshire and the Humber (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Harry Kane fans also like?

Beyond Harry Kane itself, the audience over-indexes on FIFA World Cup (2.17×), FC Bayern Munich (5.16×), Celtic FC (4.04×), and Manchester City F.C. (2.33×) compared to the United Kingdom average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Harry Kane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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