A data profile of the people who buy, follow and care about Quotation in United Kingdom — modelled from more than twelve digital signal sources. Quotation has an estimated audience of 4,712,366 people in United Kingdom.
The average Quotation fan in United Kingdom is 45.6 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, East of England.
Top brand affinities include Arch Enemy, Political science, Breaking news, with strongest over-indexing on Arch Enemy (45.63× the country average).
Demographically, the Quotation audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Quotation fan in United Kingdom is more female, around 45.6 years old, with strong Patriotism tendencies and a notable affinity for Arch Enemy.
The key figures that characterise the Quotation profile in United Kingdom.
66.5% are female, 33.5% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 66.5% |
| Male | 33.5% |
| Average age | 45.6 |
| Estimated audience size | 4,712,366 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 37% |
of the worldwide Quotation audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 38.2% |
| Italy | 12.4% |
| United Kingdom | 7.7% |
Where the Quotation audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Midlands | ~300K | 1.41× | |
| 02 | Yorkshire and the Humber | ~400K | 1.19× | |
| 03 | England | ~3.5M | 1.15× | |
| 04 | South East | ~700K | 1.14× | |
| 05 | East of England | ~500K | 1.11× | |
| 06 | Northern Ireland | ~200K | 1.11× | |
| 07 | North East | ~200K | 1.06× | |
| 08 | Wales | ~200K | 0.91× | |
| 09 | East Midlands | ~300K | 0.87× | |
| 10 | Scotland | ~400K | 0.86× | |
| 11 | South West | ~300K | 0.82× | |
| 12 | North West | ~300K | 0.65× |
The strongest cross-interests of the Quotation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Arch Enemy | Music & Radio | 45.63× | ||
| 02 | Pantera | Music & Radio | 20.00× | ||
| 03 | Wacken Open Air | Music & Radio | 20.00× | ||
| 04 | Judas Priest | Music & Radio | 18.70× | ||
| 05 | Little Red Riding Hood | Literature | 15.51× | ||
| 06 | Paramore | Music & Radio | 13.98× | ||
| 07 | Megadeth | Music & Radio | 13.19× | ||
| 08 | Corriere della Sera | News | 10.61× | ||
| 09 | System of a Down | Music & Radio | 10.31× | ||
| 10 | Hard Rock Cafe | Food & Beverages | 8.53× | ||
| 11 | South Tyrol | Travel & Leisure | 8.42× | ||
| 12 | Traditional medicine | Health | 5.53× | ||
| 13 | Political science | Business & Career | 5.38× | ||
| 14 | Chat room | Internet & Social Media | 4.99× | ||
| 15 | Microwave oven | Home & Garden | 3.16× | ||
| 16 | Breaking news | Movies & TV | 2.82× | ||
| 17 | Wikipedia | Internet & Social Media | 2.19× | ||
| 18 | Energy | Home & Garden | 1.88× | ||
| 19 | EBay | Shopping | 1.86× | ||
| 20 | Politics | Politics & Society | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.35× | |
| Spirituality | BALANCE | 1.70× | |
| Urban Lifestyle | OPEN | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.79× | |
| DIY Mentality | THRILL | 0.81× | |
| Luxury Orientation | PREMIUM | 0.83× |
Quotation has an estimated audience of 4,712,366 people in United Kingdom, concentrated in England and South East.
66.5% of Quotation fans are female, 33.5% are male, with an average age of 45.6 years.
Quotation fans show strongest brand affinity for Arch Enemy (45.63×), Political science (5.38×), and Breaking news (2.82×) over the country average.
Quotation fans in United Kingdom are most concentrated in England (reach ~3.5M), South East (reach ~700K), and East of England (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Quotation itself, the audience over-indexes on Political science (5.38×), Breaking news (2.82×), Hard Rock Cafe (8.53×), and Judas Priest (18.7×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Quotation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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