Rascasse Audience Intelligence

Information technology Audience in Indonesia

Name: Information technology — Indonesia
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Information technology in Indonesia — modelled from more than twelve digital signal sources. Information technology has an estimated audience of 5,913,162 people in Indonesia.

#13among Field of study in Indonesia

#175among Topic in Indonesia

#26in Business & Career

The average Information technology fan in Indonesia is 33.8 years old, more male, and lives primarily in West Java.

The audience is concentrated in West Java, East Java, Central Java.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Information technology profile in Indonesia.

Audience size

5.9M

in Indonesia

Gender

42.1%♀

57.9% male

Age

33.8

average years

Country rank

#242

Topic in Indonesia

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Information technology fans

42.1% are female, 57.9% are male, average age 33.8.

Fig. 02

Gender split

42.1%

Female

57.9%

Male

Demographic split for Information technology audience in Indonesia
Metric	Value
Female	42.1%
Male	57.9%
Average age	33.8
Estimated audience size	5,913,162

Fig. 03

Age distribution

Age distribution of the Information technology audience in Indonesia
Age bracket	Share	%
16-19		26%
20-29		31%
30-39		21%
40-49		14%
50+		9%

Fig. 04

Worldwide distribution

2.3%

of the worldwide Information technology audience comes from Indonesia.

Worldwide audience distribution share by country for Information technology
Country	Share
United States	16.6%
India	5.2%
China	4.6%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Information technology audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Information technology fans by region: top regions in Indonesia
#	Region	Reach	×
01	South Sumatra	~200K	1.27×
02	Maluku	~30K	1.16×
03	West Kalimantan	~100K	1.15×
04	Riau	~200K	1.14×
05	Papua (province)	~40K	1.13×
06	West Sulawesi	~30K	1.11×
07	Jambi	~70K	1.10×
08	Southeast Sulawesi	~50K	1.10×
09	Central Kalimantan	~50K	1.08×
10	North Sulawesi	~70K	1.06×
11	Lampung	~100K	1.05×
12	Central Sulawesi	~60K	1.05×
13	West Papua	~20K	1.05×
14	North Kalimantan	~20K	1.04×
15	Bangka-Belitung Islands	~30K	1.02×
16	South Kalimantan	~80K	0.99×
17	Riau Islands	~60K	0.99×
18	Bengkulu	~50K	0.98×
19	North Maluku	~20K	0.98×
20	East Nusa Tenggara	~60K	0.96×
21	Gorontalo (disambiguation)(2)	~20K	0.96×
22	South Sulawesi	~200K	0.95×
23	East Kalimantan	~90K	0.94×
24	Banten	~200K	0.93×
25	West Java	~900K	0.92×
26	West Sumatra	~90K	0.91×
27	Central Java	~500K	0.90×
28	West Nusa Tenggara	~60K	0.88×
29	East Java	~500K	0.85×
30	North Sumatra	~200K	0.82×
31	Aceh	~70K	0.82×
32	Jakarta	~400K	0.74×
33	Bali	~80K	0.69×
34	Special Region of Yogyakarta	~70K	0.67×

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in Indonesia

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Entrepreneurship (9,801,194)
Religion (8,752,222)

See Information technology audiences in other countries

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Information technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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