A data profile of the people who buy, follow and care about TV Tokyo in Indonesia — modelled from more than twelve digital signal sources. TV Tokyo has an estimated audience of 14,177,898 people in Indonesia.
TV Tokyo has an estimated audience of 14,177,898 people in Indonesia. 16.5% are female, 83.5% are male, average age 28.1. Top brand affinities: Shōnen manga, Manchester United F.C., Slot machine, WhatsApp, Ryan Gosling.
Top brand affinities include Shōnen manga, Manchester United F.C., Slot machine, with strongest over-indexing on Shōnen manga (10.3× the country average).
Demographically, the TV Tokyo audience skews more male with an average age of 28.1, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership.
The typical TV Tokyo fan in Indonesia is more male, around 28.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Shōnen manga.
The key figures that characterise the TV Tokyo profile in Indonesia.
16.5% are female, 83.5% are male, average age 28.1.
| Metric | Value |
|---|---|
| Female | 16.5% |
| Male | 83.5% |
| Average age | 28.1 |
| Estimated audience size | 14,177,898 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 37% | |
| 30-39 | 11% | |
| 40-49 | 3% | |
| 50+ | 5% |
The strongest cross-interests of the TV Tokyo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shōnen manga | Literature | 10.30× | ||
| 02 | Ryan Gosling | Movies & TV | 6.64× | ||
| 03 | Tom Cruise | Movies & TV | 4.53× | ||
| 04 | Minecraft | Games | 3.79× | ||
| 05 | Borussia Dortmund | Sports | 3.22× | ||
| 06 | FC Bayern Munich | Sports | 3.14× | ||
| 07 | BTS | Music & Radio | 3.13× | ||
| 08 | Linux | Technology & Electronics | 3.02× | ||
| 09 | Coffee roasting | Food & Beverages | 2.99× | ||
| 10 | Slot machine | Games | 2.81× | ||
| 11 | Massively multiplayer online games | Games | 2.41× | ||
| 12 | Online poker | Games | 2.36× | ||
| 13 | Manchester United F.C. | Sports | 1.98× | ||
| 14 | Juventus F.C. | Sports | 1.88× | ||
| 15 | Traveloka | Travel & Leisure | 1.73× | ||
| 16 | Ligue 1 | Sports | 1.69× | ||
| 17 | La Liga | Sports | 1.68× | ||
| 18 | A.C. Milan | Sports | 1.66× | ||
| 19 | Manchester City F.C. | Sports | 1.66× | ||
| 20 | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.59× | |
| Pet Ownership | JOY | 1.46× | |
| Extroversion | THRILL | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.41× | |
| Quality Awareness | PREMIUM | 0.49× | |
| Design Affinity | PREMIUM | 0.50× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for TV Tokyo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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