A data profile of the people who buy, follow and care about TV Tokyo in United States — modelled from more than twelve digital signal sources. TV Tokyo has an estimated audience of 32,831 people in United States.
The average TV Tokyo fan in United States is 25.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Kiernan Shipka, Anime and manga fandom, Pokémon, with strongest over-indexing on Kiernan Shipka (60.21× the country average).
Demographically, the TV Tokyo audience skews more male with an average age of 25.2, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical TV Tokyo fan in United States is more male, around 25.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Kiernan Shipka.
The key figures that characterise the TV Tokyo profile in United States.
33.4% are female, 66.6% are male, average age 25.2.
| Metric | Value |
|---|---|
| Female | 33.4% |
| Male | 66.6% |
| Average age | 25.2 |
| Estimated audience size | 32,831 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 59% | |
| 20-29 | 29% | |
| 30-39 | 7% | |
| 40-49 | 3% | |
| 50+ | 2% |
Where the TV Tokyo audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~3K | 1.22× | |
| 02 | Vermont | ~3K | 1.20× | |
| 03 | California | ~200K | 1.17× | |
| 04 | South Dakota | ~3K | 1.15× | |
| 05 | Delaware | ~4K | 1.14× | |
| 06 | North Dakota | ~3K | 1.13× | |
| 07 | New York | ~80K | 1.12× | |
| 08 | Hawaii | ~6K | 1.11× | |
| 09 | Montana | ~4K | 1.10× | |
| 10 | New Jersey | ~30K | 1.05× | |
| 11 | Rhode Island | ~4K | 1.05× | |
| 12 | Washington, District of Columbia | ~4K | 1.04× | |
| 13 | West Virginia | ~6K | 1.03× | |
| 14 | Maine | ~5K | 1.03× | |
| 15 | Texas | ~100K | 1.02× | |
| 16 | Massachusetts | ~30K | 1.02× | |
| 17 | Georgia | ~40K | 1.01× | |
| 18 | New Hampshire | ~5K | 1.00× | |
| 19 | Maryland | ~20K | 0.99× | |
| 20 | Idaho | ~6K | 0.99× | |
| 21 | Florida | ~80K | 0.98× | |
| 22 | Virginia | ~30K | 0.98× | |
| 23 | Connecticut | ~10K | 0.98× | |
| 24 | New Mexico | ~6K | 0.97× | |
| 25 | Nevada | ~10K | 0.96× | |
| 26 | Mississippi | ~10K | 0.96× | |
| 27 | Nebraska | ~6K | 0.96× | |
| 28 | Oklahoma | ~10K | 0.94× | |
| 29 | Arkansas | ~10K | 0.94× | |
| 30 | South Carolina | ~20K | 0.93× | |
| 31 | Alabama | ~20K | 0.93× | |
| 32 | Louisiana | ~10K | 0.93× | |
| 33 | Kansas | ~9K | 0.93× | |
| 34 | Kentucky | ~10K | 0.92× | |
| 35 | Iowa | ~9K | 0.91× | |
| 36 | Minnesota | ~20K | 0.90× | |
| 37 | Utah | ~10K | 0.90× | |
| 38 | Washington | ~20K | 0.89× | |
| 39 | Missouri | ~20K | 0.89× | |
| 40 | Oregon | ~10K | 0.89× | |
| 41 | North Carolina | ~30K | 0.88× | |
| 42 | Pennsylvania | ~40K | 0.87× | |
| 43 | Ohio | ~30K | 0.87× | |
| 44 | Arizona | ~20K | 0.87× | |
| 45 | Wisconsin | ~20K | 0.87× | |
| 46 | Illinois | ~40K | 0.86× | |
| 47 | Tennessee | ~20K | 0.85× | |
| 48 | Indiana | ~20K | 0.85× | |
| 49 | Michigan | ~30K | 0.84× | |
| 50 | Colorado | ~20K | 0.82× |
The strongest cross-interests of the TV Tokyo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | European Men's Handball Championship | Sports | 83.34× | ||
| 02 | Kiki's Delivery Service | Movies & TV | 78.18× | ||
| 03 | Kiernan Shipka | Movies & TV | 60.21× | ||
| 04 | Faye Dunaway | Movies & TV | 34.53× | ||
| 05 | Sister Act | Movies & TV | 34.13× | ||
| 06 | Daiso | Fashion & Accessoires | 22.90× | ||
| 07 | International education | Business & Career | 21.79× | ||
| 08 | Alison Brie | Movies & TV | 20.00× | ||
| 09 | Anime and manga fandom | Literature | 18.57× | ||
| 10 | Alexis Bledel | Movies & TV | 17.76× | ||
| 11 | Pokémon | Games | 17.74× | ||
| 12 | FlightAware | Travel & Leisure | 14.92× | ||
| 13 | Fandango | Travel & Leisure | 14.90× | ||
| 14 | Disneyland Paris | Travel & Leisure | 12.86× | ||
| 15 | Tokyo | Travel & Leisure | 11.20× | ||
| 16 | Collectible card game | Games | 11.07× | ||
| 17 | Manga | Literature | 7.35× | ||
| 18 | Comics | Literature | 4.86× | ||
| 19 | Mobile game | Games | 4.70× | ||
| 20 | Superman | Movies & TV | 3.41× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.90× | |
| Extroversion | THRILL | 1.82× | |
| Urban Lifestyle | OPEN | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.41× | |
| Career Orientation | POWER | 0.66× | |
| Indulgence | JOY | 0.77× |
TV Tokyo has an estimated audience of 32,831 people in United States, concentrated in California and Texas.
33.4% of TV Tokyo fans are female, 66.6% are male, with an average age of 25.2 years.
TV Tokyo fans show strongest brand affinity for Kiernan Shipka (60.21×), Anime and manga fandom (18.57×), and Pokémon (17.74×) over the country average.
TV Tokyo fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond TV Tokyo itself, the audience over-indexes on Anime and manga fandom (18.57×), Pokémon (17.74×), Kiki's Delivery Service (78.18×), and Alison Brie (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for TV Tokyo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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