A data profile of the people who buy, follow and care about Physical strength in India — modelled from more than twelve digital signal sources. Physical strength has an estimated audience of 4,268,225 people in India.
Physical strength has an estimated audience of 4,268,225 people in India. 24.5% are female, 75.5% are male, average age 33.7. Top brand affinities: Ryan Gosling, Energy bar, Activism, Tom Cruise, CrossFit.
Top brand affinities include Ryan Gosling, Energy bar, Activism, with strongest over-indexing on Ryan Gosling (4.26× the country average).
Demographically, the Physical strength audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.
The typical Physical strength fan in India is more male, around 33.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Ryan Gosling.
The key figures that characterise the Physical strength profile in India.
24.5% are female, 75.5% are male, average age 33.7.
| Metric | Value |
|---|---|
| Female | 24.5% |
| Male | 75.5% |
| Average age | 33.7 |
| Estimated audience size | 4,268,225 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 12% | |
| 50+ | 10% |
of the worldwide Physical strength audience comes from India.
| Country | Share |
|---|---|
| United States | 33.4% |
| United Kingdom | 6.9% |
| India | 5.3% |
The strongest cross-interests of the Physical strength audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dumbbell | Sports | 5.70× | ||
| 02 | Energy bar | Food & Beverages | 4.42× | ||
| 03 | Ryan Gosling | Movies & TV | 4.26× | ||
| 04 | Ronnie Coleman | Sports | 3.91× | ||
| 05 | Thai Airways | Travel & Leisure | 3.15× | ||
| 06 | Push-up | Sports | 2.88× | ||
| 07 | Apprenticeship | Business & Career | 2.68× | ||
| 08 | Tom Cruise | Movies & TV | 2.32× | ||
| 09 | Ultimate Fighting Championship | Sports | 2.12× | ||
| 10 | Anne Hathaway | Movies & TV | 2.08× | ||
| 11 | CrossFit | Sports | 2.05× | ||
| 12 | One Piece | Movies & TV | 2.02× | ||
| 13 | Breakfast television | Movies & TV | 2.00× | ||
| 14 | Gymnastics | Sports | 1.92× | ||
| 15 | Brad Pitt | Movies & TV | 1.80× | ||
| 16 | Private equity | Business & Career | 1.80× | ||
| 17 | Knitting | Home & Garden | 1.77× | ||
| 18 | Leather | Fashion & Accessoires | 1.75× | ||
| 19 | Handball | Sports | 1.64× | ||
| 20 | Activism | Politics & Society | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.41× | |
| Quality Awareness | PREMIUM | 1.37× | |
| Sports Activity | POWER | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.51× | |
| Social Media Usage | JOY | 0.68× | |
| Design Affinity | PREMIUM | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Physical strength. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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