Rascasse Audience Intelligence

Physical strength Audience in United States

A data profile of the people who buy, follow and care about Physical strength in United States — modelled from more than twelve digital signal sources. Physical strength has an estimated audience of 27,082,166 people in United States.

#747among Topic in United States#65in Sports

The average Physical strength fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Happiness, Planet Fitness, Diaper bag, with strongest over-indexing on Happiness (2.29× the country average).

Demographically, the Physical strength audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Physical strength fan in United States is more female, around 42.7 years old, with strong Patriotism tendencies and a notable affinity for Happiness.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Physical strength profile in United States.

Audience size
27.1M
in United States
Gender
56.2%♀
43.8% male
Age
42.7
average years
Country rank
#1089
Topic in United States
Fig. 01

Search interest · 12-month trend

+53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Physical strength fans

56.2% are female, 43.8% are male, average age 42.7.

Fig. 02

Gender split

56.2%
Female
43.8%
Male
Demographic split for Physical strength audience in United States
MetricValue
Female56.2%
Male43.8%
Average age42.7
Estimated audience size27,082,166
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Physical strength audience in United States
Age bracketShare%
16-1911%
20-2918%
30-3922%
40-4924%
50+26%
Fig. 04

Worldwide distribution

33.4%

of the worldwide Physical strength audience comes from United States.

Worldwide audience distribution share by country for Physical strength
CountryShare
United States33.4%
United Kingdom6.9%
India5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Physical strength audience in United States is strongest.

Fig. 05

Top regions by affinity

Physical strength fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~60K1.38×
02Alaska~80K1.33×
03Michigan~900K1.23×
04South Dakota~80K1.22×
05North Dakota~70K1.21×
06Montana~80K1.11×
07Delaware~80K1.11×
08Rhode Island~90K1.08×
09West Virginia~100K1.07×
10Hawaii~100K1.07×
11Maine~100K1.05×
12Nebraska~100K1.03×
13New Hampshire~100K1.03×
14Idaho~100K1.02×
15Oklahoma~300K1.00×
16Mississippi~200K1.00×
17New Mexico~100K1.00×
18Washington, District of Columbia~80K1.00×
19Louisiana~300K0.97×
20Arkansas~200K0.97×
21North Carolina~800K0.96×
22Kentucky~300K0.96×
23Georgia~800K0.94×
24Nevada~200K0.94×
25Utah~200K0.94×
26Kansas~200K0.94×
27Alabama~400K0.93×
28Iowa~200K0.93×
29Indiana~500K0.91×
30Maryland~400K0.91×
31Missouri~400K0.90×
32South Carolina~400K0.90×
33Oregon~300K0.90×
34Connecticut~200K0.90×
35Tennessee~500K0.89×
36Pennsylvania~800K0.88×
37Ohio~700K0.88×
38Wisconsin~400K0.88×
39Virginia~600K0.87×
40Washington~500K0.87×
41Minnesota~300K0.87×
42Arizona~500K0.86×
43New York~1.5M0.85×
44Texas~2M0.84×
45Colorado~400K0.84×
46New Jersey~600K0.83×
47Massachusetts~400K0.83×
48California~2.5M0.81×
49Illinois~700K0.80×
50Florida~1.5M0.78×
Fig. 06

Affinity by region

Affinity by region — Physical strength, United States
0.78×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Physical strength audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Physical strength audience
#·InterestCategoryAffinity×
01High-intensity interval trainingSports2.92×
02Web serverTechnology & Electronics2.81×
03Mineral waterFood & Beverages2.66×
04AerobicsSports2.59×
05Non-alcoholic beverageFood & Beverages2.51×
06Diaper bagKids & Family2.38×
07HappinessHealth2.29×
08Planet FitnessSports2.21×
09Sports clubSports2.17×
10Microwave ovenHome & Garden2.01×
11WalkingSports1.93×
12ApprenticeshipBusiness & Career1.87×
13InnovationBusiness & Career1.83×
14Rail transportTravel & Leisure1.79×
15Personal trainerSports1.73×
16Britney SpearsMusic & Radio1.69×
17MetaphysicsBusiness & Career1.60×
18GeneticsKids & Family1.55×
19Subscription business modelShopping1.53×
20TrousersFashion & Accessoires1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Physical strength audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Physical strength audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.09×
Convenience OrientationPREMIUM1.32×
Career OrientationPOWER1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Physical strength audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
Luxury OrientationPREMIUM0.80×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Physical strength have in United States?

Physical strength has an estimated audience of 27,082,166 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Physical strength fans?

56.2% of Physical strength fans are female, 43.8% are male, with an average age of 42.7 years.

03

Which brands do Physical strength fans like most?

Physical strength fans show strongest brand affinity for Happiness (2.29×), Planet Fitness (2.21×), and Diaper bag (2.38×) over the country average.

04

Where do Physical strength fans live in United States?

Physical strength fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Physical strength fans also like?

Beyond Physical strength itself, the audience over-indexes on Planet Fitness (2.21×), Diaper bag (2.38×), High-intensity interval training (2.92×), and Trousers (1.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Physical strength audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Physical strength. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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