A data profile of the people who buy, follow and care about Shoppers Stop in India — modelled from more than twelve digital signal sources. Shoppers Stop has an estimated audience of 4,617,084 people in India.
Shoppers Stop has an estimated audience of 4,617,084 people in India. 40.0% are female, 60.0% are male, average age 28.3. Top brand affinities: True Detective, Maisie Williams, Game of Thrones, Firefox, Cash on delivery.
Top brand affinities include True Detective, Maisie Williams, Game of Thrones, with strongest over-indexing on True Detective (2.85× the country average).
Demographically, the Shoppers Stop audience skews more male with an average age of 28.3, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.
The typical Shoppers Stop fan in India is more male, around 28.3 years old, with strong Luxury Orientation tendencies and a notable affinity for True Detective.
The key figures that characterise the Shoppers Stop profile in India.
40.0% are female, 60.0% are male, average age 28.3.
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 28.3 |
| Estimated audience size | 4,617,084 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 47% | |
| 20-29 | 29% | |
| 30-39 | 14% | |
| 40-49 | 7% | |
| 50+ | 4% |
of the worldwide Shoppers Stop audience comes from India.
| Country | Share |
|---|---|
| India | 99.8% |
| United States | 0.0% |
| Japan | 0.0% |
The strongest cross-interests of the Shoppers Stop audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Maisie Williams | Movies & TV | 5.75× | ||
| 02 | Firefox | Internet & Social Media | 5.39× | ||
| 03 | Kit Harington | Movies & TV | 5.37× | ||
| 04 | UC Browser | Technology & Electronics | 3.41× | ||
| 05 | True Detective | Movies & TV | 2.85× | ||
| 06 | Drop shipping | Shopping | 2.62× | ||
| 07 | Fashion show | Fashion & Accessoires | 2.12× | ||
| 08 | High-net-worth individual | Business & Career | 2.05× | ||
| 09 | HDFC Bank | Business & Career | 1.86× | ||
| 10 | Embroidery | Home & Garden | 1.83× | ||
| 11 | Business class | Travel & Leisure | 1.75× | ||
| 12 | Game of Thrones | Movies & TV | 1.67× | ||
| 13 | Wedding invitation | Home & Garden | 1.67× | ||
| 14 | Cash on delivery | Business & Career | 1.66× | ||
| 15 | Earring | Fashion & Accessoires | 1.65× | ||
| 16 | Engagement ring | Fashion & Accessoires | 1.65× | ||
| 17 | ICICI Bank | Business & Career | 1.64× | ||
| 18 | Casino games | Games | 1.63× | ||
| 19 | Trousers | Fashion & Accessoires | 1.59× | ||
| 20 | Men's clothing | Fashion & Accessoires | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.60× | |
| Early Adopter Mentality | POWER | 1.43× | |
| Quality Awareness | PREMIUM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.58× | |
| Tradition | CONSERVATISM | 0.62× | |
| Spirituality | BALANCE | 0.63× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Shoppers Stop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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