A data profile of the people who buy, follow and care about Film studio in Italy — modelled from more than twelve digital signal sources. Film studio has an estimated audience of 3,675,651 people in Italy.
The average Film studio fan in Italy is 40.9 years old, balanced, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Campania.
Top brand affinities include Wikipedia, Mediaset, TicketOne, with strongest over-indexing on Wikipedia (3.91× the country average).
Demographically, the Film studio audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Film studio fan in Italy is balanced, around 40.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Film studio profile in Italy.
49.4% are female, 50.6% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 40.9 |
| Estimated audience size | 3,675,651 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 20% | |
| 50+ | 23% |
of the worldwide Film studio audience comes from Italy.
| Country | Share |
|---|---|
| United States | 26.5% |
| India | 12.2% |
| United Kingdom | 6.2% |
Where the Film studio audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Liguria | ~200K | 1.65× | |
| 02 | Veneto | ~300K | 1.11× | |
| 03 | Lombardy | ~700K | 1.09× | |
| 04 | Umbria | ~60K | 1.07× | |
| 05 | Trentino-Alto Adige/Südtirol | ~70K | 1.04× | |
| 06 | Friuli-Venezia Giulia | ~70K | 1.02× | |
| 07 | Abruzzo | ~80K | 1.01× | |
| 08 | Calabria | ~100K | 1.00× | |
| 09 | Sardinia | ~100K | 0.99× | |
| 10 | Marche | ~90K | 0.99× | |
| 11 | Puglia | ~200K | 0.95× | |
| 12 | Sicilia | ~300K | 0.94× | |
| 13 | Piedmont | ~300K | 0.93× | |
| 14 | Tuscany | ~200K | 0.93× | |
| 15 | Campania | ~400K | 0.92× | |
| 16 | Emilia-Romagna | ~300K | 0.91× | |
| 17 | Lazio | ~400K | 0.87× |
The strongest cross-interests of the Film studio audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Guillermo del Toro | Movies & TV | 10.26× | ||
| 02 | Julianne Moore | Movies & TV | 7.99× | ||
| 03 | Steve Carell | Movies & TV | 7.42× | ||
| 04 | Willem Dafoe | Movies & TV | 5.34× | ||
| 05 | Wikipedia | Internet & Social Media | 3.91× | ||
| 06 | True Detective | Movies & TV | 3.50× | ||
| 07 | Satire | Literature | 3.44× | ||
| 08 | Draught beer | Food & Beverages | 3.29× | ||
| 09 | Anne Hathaway | Movies & TV | 2.90× | ||
| 10 | Mediaset | Technology & Electronics | 2.84× | ||
| 11 | TicketOne | Travel & Leisure | 2.42× | ||
| 12 | Superman | Movies & TV | 1.88× | ||
| 13 | Borsa Italiana | Business & Career | 1.84× | ||
| 14 | Batman | Movies & TV | 1.72× | ||
| 15 | Singer-songwriter | Music & Radio | 1.69× | ||
| 16 | Harry Potter | Movies & TV | 1.58× | ||
| 17 | RaiPlay | Movies & TV | 1.57× | ||
| 18 | Musical theatre | Movies & TV | 1.57× | ||
| 19 | Internet & Social Media | 1.55× | |||
| 20 | Personal finance | Business & Career | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.49× | |
| Community Orientation | OPEN | 1.29× | |
| Individualism | JOY | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Luxury Orientation | PREMIUM | 0.76× | |
| DIY Mentality | THRILL | 0.79× |
Film studio has an estimated audience of 3,675,651 people in Italy, concentrated in Lombardy and Lazio.
49.4% of Film studio fans are female, 50.6% are male, with an average age of 40.9 years.
Film studio fans show strongest brand affinity for Wikipedia (3.91×), Mediaset (2.84×), and TicketOne (2.42×) over the country average.
Film studio fans in Italy are most concentrated in Lombardy (reach ~700K), Lazio (reach ~400K), and Campania (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Film studio itself, the audience over-indexes on Mediaset (2.84×), TicketOne (2.42×), Satire (3.44×), and WhatsApp (1.55×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Film studio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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