Coffeehouses Audience in Mexico
Coffeehouses has an estimated audience of 6,815,220 people in Mexico. 58.4% are female, 41.6% are male, average age 34.5.
Demographically, the Coffeehouses audience skews more female with an average age of 34.5, and over-indexes on personality traits such as Mindfulness, Risk Appetite.
Category: Food & Beverages · Type: Touchpoint
Demographics of Coffeehouses fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 34.5 |
| Estimated audience size | 6,815,220 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.54 |
| Risk Appetite | THRILL | 2.38 |
| Spirituality | BALANCE | 1.55 |
| Travelling | THRILL | 1.48 |
| Creativity | OPEN | 1.23 |
| Price Sensitivity | PREMIUM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.9% |
| Japan | 5.8% |
| United Kingdom | 5.3% |
See Coffeehouses audiences in other countries
More Food & Beverages audiences in Mexico
- Boutiques (9,460,839)
- Gastronomy (9,271,277)
- Spas (8,992,872)
- Parties (8,705,976)
- Beauty salons (8,025,304)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Coffeehouses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.