Coffeehouses Audience in United Kingdom

Coffeehouses logo

Coffeehouses has an estimated audience of 16,484,358 people in United Kingdom. 64.8% are female, 35.2% are male, average age 45.0. Top regions: England, South West, South East. Top brand affinities: Matalan, Caffè Nero, Cooking show, Bonmarché, Crew Clothing.

The average Coffeehouses fan in United Kingdom is 45.0 years old, more female, and lives primarily in England. The audience is concentrated in England, South West, South East. Top brand affinities include Matalan, Caffè Nero, Cooking show, with strongest over-indexing on Matalan (1.53× the country average). Demographically, the Coffeehouses audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Indulgence, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Food & Beverages · Type: Touchpoint

Demographics of Coffeehouses fans

Demographic split for Coffeehouses audience in United Kingdom
MetricValue
Female64.8%
Male35.2%
Average age45.0
Estimated audience size16,484,358

Audience persona

The typical Coffeehouses fan in United Kingdom is more female, around 45.0 years old, with strong Indulgence tendencies and a notable affinity for Matalan.

Top regions in United Kingdom

Top regions ranked by reach for Coffeehouses in United Kingdom
RegionReachAffinity
England2,338,2780.15×
South West2,056,8791.52×
South East1,937,8610.88×
North West1,802,8211.02×
Scotland1,740,5941.17×
East of England1,717,1081.14×
East Midlands1,516,0341.31×
Yorkshire and the Humber994,1380.75×
North East955,8791.49×
Northern Ireland916,5671.81×
Wales815,3850.87×
Greater London598,1040.28×
West Midlands436,4250.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coffeehouses audience
BrandAffinityCategory
Matalan1.53×Shopping
Caffè Nero1.8×Food & Beverages
Cooking show1.65×Food & Beverages
Bonmarché1.71×Shopping
Crew Clothing1.56×Fashion & Accessoires
Middle Eastern cuisine1.52×Food & Beverages
Coffee roasting1.61×Food & Beverages
Mary Berry (food writer)1.63×Movies & TV
Evans (clothing)1.68×Shopping
Tea house1.52×Food & Beverages
Dessert bar1.67×Food & Beverages
JD.com1.51×Shopping
Quiche1.52×Food & Beverages
Caffè Americano1.66×Food & Beverages
Mocaccino1.54×Food & Beverages
Red velvet cake1.55×Food & Beverages
Neonatology1.65×Health
Cooking Channel1.61×Movies & TV
LifeStyle Home1.55×Movies & TV
My Café: Recipes & Stories1.87×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coffeehouses audience
TraitClusterScore
IndulgenceJOY1.26
Convenience OrientationPREMIUM1.14
Design AffinityPREMIUM1.08
SustainabilityBALANCE1
Family OrientationCONSERVATISM0.99
Healthy LifestyleBALANCE0.98

Worldwide distribution

Worldwide audience distribution share by country for Coffeehouses
CountryShare
United States17.9%
Japan5.8%
United Kingdom5.3%

See Coffeehouses audiences in other countries

More Food & Beverages audiences in United Kingdom

Frequently asked questions

How many fans does Coffeehouses have in United Kingdom?

Coffeehouses has an estimated audience of 16,484,358 people in United Kingdom, concentrated in England and South West.

What is the gender split and age of Coffeehouses fans?

64.8% of Coffeehouses fans are female, 35.2% are male, with an average age of 45.0 years.

Which brands do Coffeehouses fans like most?

Coffeehouses fans show strongest brand affinity for Matalan (1.53×), Caffè Nero (1.8×), and Cooking show (1.65×) over the country average.

Where do Coffeehouses fans live in United Kingdom?

Coffeehouses fans in United Kingdom are most concentrated in England (reach 2,338,278), South West (reach 2,056,879), and South East (reach 1,937,861). These three regions account for the largest share of the active audience.

What other brands do Coffeehouses fans also like?

Beyond Coffeehouses itself, the audience over-indexes on Caffè Nero (1.8×), Cooking show (1.65×), Bonmarché (1.71×), and Crew Clothing (1.56×) compared to the United Kingdom average.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Coffeehouses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.