Coffeehouses Audience in France

Coffeehouses has an estimated audience of 6,541,919 people in France. 57.1% are female, 42.9% are male, average age 43.3. Top regions: Île-de-France. Top brand affinities: Local food, Coffee, Organic food, Foodie, Breakfast.

The average Coffeehouses fan in France is 43.3 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France. Top brand affinities include Local food, Coffee, Organic food, with strongest over-indexing on Local food (2.51× the country average). Demographically, the Coffeehouses audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 1 regions tracked by Rascasse.

Category: Food & Beverages · Type: Touchpoint

Demographics of Coffeehouses fans

Demographic split for Coffeehouses audience in France
MetricValue
Female57.1%
Male42.9%
Average age43.3
Estimated audience size6,541,919

Audience persona

The typical Coffeehouses fan in France is more female, around 43.3 years old, with strong Patriotism tendencies and a notable affinity for Local food.

Top regions in France

Top regions ranked by reach for Coffeehouses in France
RegionReachAffinity
Île-de-France1,171,215

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coffeehouses audience
BrandAffinityCategory
Local food2.51×Food & Beverages
Coffee1.73×Food & Beverages
Organic food1.69×Food & Beverages
Foodie1.88×Food & Beverages
Breakfast1.97×Food & Beverages
Diners1.87×Food & Beverages
Dinner2.12×Food & Beverages
Italian cuisine1.53×Food & Beverages
Lunch2.44×Food & Beverages
Fast casual restaurants2.06×Food & Beverages
Healthy diet1.58×Health
Vegetarian cuisine1.68×Food & Beverages
Decoration1.56×Home & Garden
Organic product1.55×Food & Beverages
Healthy habits1.73×Health
Fast food restaurants1.62×Food & Beverages
Home Interior Design1.5×Home & Garden
Isabel Marant1.74×Fashion & Accessoires
Natural skin care1.51×Beauty & Wellness
Val d'Europe1.68×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coffeehouses audience
TraitClusterScore
PatriotismCONSERVATISM38.02
Urban LifestyleOPEN8.07
MindfulnessBALANCE1.98
IndulgenceJOY1.67
Community OrientationOPEN1.63
ExtroversionTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for Coffeehouses
CountryShare
United States17.9%
Japan5.8%
United Kingdom5.3%

See Coffeehouses audiences in other countries

More Food & Beverages audiences in France

How to read this data

Audience size is the estimated number of people in France who actively search for Coffeehouses. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.