Therapy Audience in Mexico

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Therapy has an estimated audience of 6,561,048 people in Mexico. 53.6% are female, 46.4% are male, average age 35.4. Top brand affinities: Dentistry, Public administration, Civil service, Sarcasm, Essay.

Top brand affinities include Dentistry, Public administration, Civil service, with strongest over-indexing on Dentistry (5.64× the country average). Demographically, the Therapy audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Mindfulness, Travelling.

Category: Health · Type: Topic · Subtype: Mind

Demographics of Therapy fans

Demographic split for Therapy audience in Mexico
MetricValue
Female53.6%
Male46.4%
Average age35.4
Estimated audience size6,561,048

Audience persona

The typical Therapy fan in Mexico is balanced, around 35.4 years old, with strong Mindfulness tendencies and a notable affinity for Dentistry.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Therapy audience
BrandAffinityCategory
Dentistry5.64×Business & Career
Public administration7.96×Business & Career
Civil service9.05×Politics & Society
Sarcasm4.2×Politics & Society
Essay8.62×Literature
Love & Sex5.52×Kids & Family
Catholic Church2.49×Politics & Society
Travel agency3.08×Travel & Leisure
MSN2.63×News
Shellfish5.81×Food & Beverages
Real estate brokerHome & Garden
Game consoles2.27×Technology & Electronics
Bullying awareness5.82×Politics & Society
Doctor of Medicine4.1×Business & Career
Pedro Pascal2.55×Movies & TV
Twilight (series)3.85×Movies & TV
Relaxation technique4.81×Health
General practitioner4.33×Health
Office 3652.87×Technology & Electronics
Monarchy of the United Kingdom5.52×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Therapy audience
TraitClusterScore
MindfulnessBALANCE1.88
TravellingTHRILL1.36
Risk AppetiteTHRILL1.29
SpiritualityBALANCE1.22
CreativityOPEN1
ExtroversionTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for Therapy
CountryShare
United States23.2%
Brazil5.4%
Japan4.6%

See Therapy audiences in other countries

More Mind audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Therapy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.