A data profile of the people who buy, follow and care about Cats in Norway — modelled from more than twelve digital signal sources. Cats has an estimated audience of 1,149,856 people in Norway.
Cats has an estimated audience of 1,149,856 people in Norway. 61.0% are female, 39.0% are male, average age 46.9. Top brand affinities: Cats (musical), Mamma Mia! (film), Tony Award, Tom Brady, Times Square.
Top brand affinities include Cats (musical), Mamma Mia! (film), Tony Award, with strongest over-indexing on Cats (musical) (73.55× the country average).
Demographically, the Cats audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Travelling, Social Media Usage.
The typical Cats fan in Norway is more female, around 46.9 years old, with strong Travelling tendencies and a notable affinity for Cats (musical).
The key figures that characterise the Cats profile in Norway.
61.0% are female, 39.0% are male, average age 46.9.
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 46.9 |
| Estimated audience size | 1,149,856 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 13% | |
| 30-39 | 15% | |
| 40-49 | 24% | |
| 50+ | 42% |
of the worldwide Cats audience comes from Norway.
| Country | Share |
|---|---|
| United States | 22.0% |
| United Kingdom | 5.0% |
| Japan | 4.8% |
The strongest cross-interests of the Cats audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Evita (musical) | Music & Radio | 88.71× | ||
| 02 | Tony Award | Arts & Culture | 83.24× | ||
| 03 | Cats (musical) | Music & Radio | 73.55× | ||
| 04 | Andrew Lloyd Webber | Music & Radio | 72.07× | ||
| 05 | Tampa Bay Buccaneers | Sports | 71.75× | ||
| 06 | Tom Brady | Sports | 69.85× | ||
| 07 | The Book of Mormon (musical) | Music & Radio | 60.51× | ||
| 08 | Kansas City Chiefs | Sports | 56.60× | ||
| 09 | Stevie Wonder | Music & Radio | 47.83× | ||
| 10 | Times Square | Travel & Leisure | 43.56× | ||
| 11 | Tina Turner | Music & Radio | 43.35× | ||
| 12 | West End theatre | Movies & TV | 43.03× | ||
| 13 | Les Misérables (musical) | Music & Radio | 42.22× | ||
| 14 | Mamma Mia! (film) | Movies & TV | 40.61× | ||
| 15 | La La Land (film) | Movies & TV | 34.35× | ||
| 16 | Wicked (musical) | Music & Radio | 33.44× | ||
| 17 | Prince (musician) | Music & Radio | 26.92× | ||
| 18 | Mamma Mia! | Movies & TV | 25.34× | ||
| 19 | Whitney Houston | Music & Radio | 24.77× | ||
| 20 | Election | Politics & Society | 21.19× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.36× | |
| Social Media Usage | JOY | 1.00× | |
| Patriotism | CONSERVATISM | 0.90× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.90× | |
| Social Media Usage | JOY | 1.00× | |
| Travelling | THRILL | 1.36× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Cats. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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