A data profile of the people who buy, follow and care about Mountains in Poland — modelled from more than twelve digital signal sources. Mountains has an estimated audience of 1,777,200 people in Poland.
Mountains has an estimated audience of 1,777,200 people in Poland. 58.8% are female, 41.2% are male, average age 41.1. Top brand affinities: Vacations, Outdoor enthusiast, Air travel, Travel photography, Travel Adventures.
Top brand affinities include Vacations, Outdoor enthusiast, Air travel, with strongest over-indexing on Vacations (1.65× the country average).
Demographically, the Mountains audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Healthy Lifestyle, Price Sensitivity.
The typical Mountains fan in Poland is more female, around 41.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Vacations.
The key figures that characterise the Mountains profile in Poland.
58.8% are female, 41.2% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 41.1 |
| Estimated audience size | 1,777,200 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 20% | |
| 30-39 | 24% | |
| 40-49 | 22% | |
| 50+ | 22% |
of the worldwide Mountains audience comes from Poland.
| Country | Share |
|---|---|
| United States | 15.3% |
| Japan | 6.8% |
| Italy | 5.9% |
The strongest cross-interests of the Mountains audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Outdoor enthusiast | Sports | 2.16× | ||
| 02 | Backpacking (travel) | Travel & Leisure | 2.11× | ||
| 03 | Travel Adventures | Travel & Leisure | 2.02× | ||
| 04 | Equine therapy | Health | 2.02× | ||
| 05 | Travel photography | Technology & Electronics | 1.94× | ||
| 06 | Sport climbing | Sports | 1.82× | ||
| 07 | Landscape photography | Technology & Electronics | 1.76× | ||
| 08 | Nature photography | Technology & Electronics | 1.72× | ||
| 09 | Videography | Internet & Social Media | 1.71× | ||
| 10 | Travel website | Travel & Leisure | 1.69× | ||
| 11 | Vacations | Travel & Leisure | 1.65× | ||
| 12 | Fashion show | Fashion & Accessoires | 1.65× | ||
| 13 | Outdoors | Travel & Leisure | 1.65× | ||
| 14 | Air travel | Travel & Leisure | 1.62× | ||
| 15 | TripAdvisor | Travel & Leisure | 1.60× | ||
| 16 | Trivago | Travel & Leisure | 1.59× | ||
| 17 | Cruises | Travel & Leisure | 1.58× | ||
| 18 | Adventure travel | Travel & Leisure | 1.57× | ||
| 19 | 100 metres | Sports | 1.55× | ||
| 20 | Street photography | Technology & Electronics | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.24× | |
| Price Sensitivity | PREMIUM | 1.15× | |
| Quality Awareness | PREMIUM | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.78× | |
| Patriotism | CONSERVATISM | 0.94× | |
| Social Media Usage | JOY | 0.96× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Mountains. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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