A data profile of the people who buy, follow and care about Cruises in Poland — modelled from more than twelve digital signal sources. Cruises has an estimated audience of 1,953,831 people in Poland.
Cruises has an estimated audience of 1,953,831 people in Poland. 56.4% are female, 43.6% are male, average age 42.8. Top brand affinities: Beaches, Air travel, Nature, Pepco, IKEA.
Top brand affinities include Beaches, Air travel, Nature, with strongest over-indexing on Beaches (2.49× the country average).
Demographically, the Cruises audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.
The typical Cruises fan in Poland is more female, around 42.8 years old, with strong Sustainability tendencies and a notable affinity for Beaches.
The key figures that characterise the Cruises profile in Poland.
56.4% are female, 43.6% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 42.8 |
| Estimated audience size | 1,953,831 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 17% | |
| 30-39 | 24% | |
| 40-49 | 25% | |
| 50+ | 25% |
of the worldwide Cruises audience comes from Poland.
| Country | Share |
|---|---|
| United States | 20.6% |
| United Kingdom | 5.8% |
| Japan | 4.8% |
The strongest cross-interests of the Cruises audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Air travel | Travel & Leisure | 3.03× | ||
| 02 | Lakes | Travel & Leisure | 2.98× | ||
| 03 | Beaches | Travel & Leisure | 2.49× | ||
| 04 | Pepco | Fashion & Accessoires | 2.02× | ||
| 05 | Ryanair | Travel & Leisure | 1.96× | ||
| 06 | Discount stores | Shopping | 1.95× | ||
| 07 | Coupons | Shopping | 1.93× | ||
| 08 | Nature | Home & Garden | 1.92× | ||
| 09 | Vacations | Travel & Leisure | 1.92× | ||
| 10 | Hotels | Travel & Leisure | 1.85× | ||
| 11 | Dance | Business & Career | 1.85× | ||
| 12 | IKEA | Home & Garden | 1.81× | ||
| 13 | Dogs | Pets & Animals | 1.74× | ||
| 14 | Garden | Home & Garden | 1.69× | ||
| 15 | Onet.pl | News | 1.67× | ||
| 16 | Spas | Beauty & Wellness | 1.66× | ||
| 17 | Architecture | Business & Career | 1.63× | ||
| 18 | Dresses | Fashion & Accessoires | 1.63× | ||
| 19 | Auchan | Shopping | 1.62× | ||
| 20 | Politics and social issues | Politics & Society | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.65× | |
| Urban Lifestyle | OPEN | 1.53× | |
| Need for Security | CONSERVATISM | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.37× | |
| Travelling | THRILL | 0.46× | |
| Design Affinity | PREMIUM | 0.62× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Cruises. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.