Rascasse Audience Intelligence

Cruises Audience in Switzerland

A data profile of the people who buy, follow and care about Cruises in Switzerland — modelled from more than twelve digital signal sources. Cruises has an estimated audience of 891,795 people in Switzerland.

#10among Travel type in Switzerland
#442among Topic in Switzerland
#61in Travel & Leisure

The average Cruises fan in Switzerland is 44.4 years old, balanced, and lives primarily in Canton of Zürich.

The audience is concentrated in Canton of Zürich, Canton of Bern, Vaud.

Category: Travel & Leisure · Type: Topic · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Cruises profile in Switzerland.

Audience size
892K
in Switzerland
Gender
51.3%♀
48.7% male
Age
44.4
average years
Country rank
#652
Topic in Switzerland
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cruises fans

51.3% are female, 48.7% are male, average age 44.4.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Cruises audience in Switzerland
MetricValue
Female51.3%
Male48.7%
Average age44.4
Estimated audience size891,795
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Cruises audience in Switzerland
Age bracketShare%
16-199%
20-2915%
30-3919%
40-4925%
50+31%
Fig. 04

Worldwide distribution

0.4%

of the worldwide Cruises audience comes from Switzerland.

Worldwide audience distribution share by country for Cruises
CountryShare
United States20.6%
United Kingdom5.8%
Japan4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Switzerland average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cruises audience in Switzerland is strongest.

Fig. 05

Top regions by affinity

Cruises fans by region: top regions in Switzerland
#RegionReachAffinity×
01Solothurn~40K1.67×
02Canton of Zürich~200K1.59×
03Canton of Bern~100K1.40×
04Vaud~100K1.24×
05Canton of Geneva~70K1.15×
06Luzern~40K1.10×
07Basel-City~40K1.07×
08Aargau~60K1.02×
09Canton of Zug~10K1.01×
10Appenzell Innerrhoden~1K1.01×
11Schwyz~10K0.99×
12Valais~40K0.98×
13Canton of Nidwalden~3K0.98×
14Uri~3K0.98×
15Ticino~30K0.97×
16Appenzell Ausserrhoden~4K0.97×
17Canton of Obwalden~3K0.97×
18Canton of Glarus~3K0.97×
19Fribourg~30K0.96×
20Schaffhausen~7K0.95×
21Jura~6K0.95×
22Graubünden~20K0.93×
23Basel-Landschaft~20K0.93×
24Neuchatel~20K0.92×
25Canton of St. Gallen~40K0.91×
26Thurgau~20K0.90×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in Switzerland

See Cruises audiences in other countries

How to read this data

Audience size is the estimated number of people in Switzerland who actively search for Cruises. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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