A data profile of the people who buy, follow and care about Pomeranian Voivodeship in Poland — modelled from more than twelve digital signal sources. Pomeranian Voivodeship has an estimated audience of 2,585,149 people in Poland.
Pomeranian Voivodeship has an estimated audience of 2,585,149 people in Poland. 64.9% are female, 35.1% are male, average age 40.3. Top brand affinities: Gdańsk, Dogs, Kitchen, Tattoos, Kindergarten.
Top brand affinities include Gdańsk, Dogs, Kitchen, with strongest over-indexing on Gdańsk (3.2× the country average).
Demographically, the Pomeranian Voivodeship audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Spirituality, Pet Ownership.
The typical Pomeranian Voivodeship fan in Poland is more female, around 40.3 years old, with strong Spirituality tendencies and a notable affinity for Gdańsk.
The key figures that characterise the Pomeranian Voivodeship profile in Poland.
64.9% are female, 35.1% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 64.9% |
| Male | 35.1% |
| Average age | 40.3 |
| Estimated audience size | 2,585,149 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 21% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 20% |
of the worldwide Pomeranian Voivodeship audience comes from Poland.
| Country | Share |
|---|---|
| Poland | 64.4% |
| United States | 9.6% |
| Germany | 4.5% |
The strongest cross-interests of the Pomeranian Voivodeship audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gdańsk | Travel & Leisure | 3.20× | ||
| 02 | TripAdvisor | Travel & Leisure | 1.81× | ||
| 03 | Hair coloring | Beauty & Wellness | 1.75× | ||
| 04 | Dogs | Pets & Animals | 1.74× | ||
| 05 | Wedding dress | Fashion & Accessoires | 1.71× | ||
| 06 | Kindergarten | Kids & Family | 1.69× | ||
| 07 | Cruises | Travel & Leisure | 1.66× | ||
| 08 | Wedding ring | Fashion & Accessoires | 1.66× | ||
| 09 | Mango | Shopping | 1.63× | ||
| 10 | Self-love | Health | 1.63× | ||
| 11 | Lingerie | Fashion & Accessoires | 1.61× | ||
| 12 | Bracelet | Fashion & Accessoires | 1.61× | ||
| 13 | Deal of the day | Shopping | 1.60× | ||
| 14 | Sunglasses | Fashion & Accessoires | 1.57× | ||
| 15 | BNP Paribas | Business & Career | 1.57× | ||
| 16 | Kitchen | Home & Garden | 1.53× | ||
| 17 | Tattoos | Fashion & Accessoires | 1.52× | ||
| 18 | Travel website | Travel & Leisure | 1.52× | ||
| 19 | FlixBus | Cars & Mobility | 1.52× | ||
| 20 | Romance novels | Literature | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.36× | |
| Pet Ownership | JOY | 1.32× | |
| Extroversion | THRILL | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.88× | |
| Quality Awareness | PREMIUM | 0.92× | |
| Mindfulness | BALANCE | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Pomeranian Voivodeship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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