20/20 (U.S. TV series) Audience in United States

20/20 (U.S. TV series) logo

20/20 (U.S. TV series) has an estimated audience of 3,719,139 people in United States. 72.8% are female, 27.2% are male, average age 41.9. Top brand affinities: Keene, New Hampshire, Wok, Goop, Grinch, headspace.

Top brand affinities include Keene, New Hampshire, Wok, Goop, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the 20/20 (U.S. TV series) audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Extroversion, Community Orientation.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of 20/20 (U.S. TV series) fans

Demographic split for 20/20 (U.S. TV series) audience in United States
MetricValue
Female72.8%
Male27.2%
Average age41.9
Estimated audience size3,719,139

Audience persona

The typical 20/20 (U.S. TV series) fan in United States is more female, around 41.9 years old, with strong Extroversion tendencies and a notable affinity for Keene, New Hampshire.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 20/20 (U.S. TV series) audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Wok9.79×Food & Beverages
Goop7.32×Internet & Social Media
Grinch5.39×Movies & TV
headspace12.2×Health
Grace Slick10.92×Music & Radio
Non-celiac gluten sensitivity12.44×Health
Nancy Cartwright9.67×Movies & TV
Home staging4.46×Home & Garden
Guitarist (magazine)9.49×Music & Radio
Governor of Michigan6.11×Politics & Society
Google Photos1.98×Technology & Electronics
Natural rubber1.57×Cars & Mobility
Cryptic crossword11.18×Technology & Electronics
Pillow1.56×Home & Garden
Israel1.5×Travel & Leisure
Google Home4.4×Technology & Electronics
Vocal harmony2.95×Music & Radio
Hemnet8.61×Home & Garden
Hickok4510.75×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 20/20 (U.S. TV series) audience
TraitClusterScore
ExtroversionTHRILL1.16
Community OrientationOPEN1.13
Social Media UsageJOY1.04
Healthy LifestyleBALANCE1.03
IndulgenceJOY1.03
Family OrientationCONSERVATISM1.03

Worldwide distribution

Worldwide audience distribution share by country for 20/20 (U.S. TV series)
CountryShare
United States25.5%
India8.6%
Japan4.6%

See 20/20 (U.S. TV series) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for 20/20 (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.